Research Methodology Midterm Flashcards

1
Q

Research Methods

A

Big data, survey research, interviewing, content analysis, mixed methods

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2
Q

Research interests

A

media representations, sociology of the workplace, digital media use, inequality

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3
Q

Informal Observation

A

Occurs when we make observations without any systematic process for observing or assessing accuracy of what we observed.

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4
Q

selective observation

A

occurs when we see only those patterns that we want to see or when we assume that only the patterns we have experienced directly exist.

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5
Q

Overgeneralization

A

occurs when we assume that broad patterns exist even when our observations have been limited

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6
Q

authority

A

a socially defined source of knowledge that might shape our beliefs about what is not true

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7
Q

research methods

A

an organized, logical way of learning and knowing about our social world

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8
Q

Ontology

A

an analytic philosophy concerning the nature of reality

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9
Q

Epistemology

A

an analytic philosophy concerning how we know what we know

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10
Q

Science of sociology

A

a way of knowing that attempts to systematically collect and categorize truths

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11
Q

Sociology

A
  • the scientific study of humans in groups
  • the systematic study of social patterns
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12
Q

Qualitative Data

A

systematically collecting data, non numerical-> words, images, sounds etc.

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13
Q

Micro

A

-an analytic framework focusing on the smallest levels of interaction
-qualitative

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14
Q

Mesro

A

-an analytic framework focusing on group interactions
- can be qualitative or quantitative

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15
Q

macro

A

-an analytic framework focusing on large- scale patterns across social structures or institutions
- quantitative

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16
Q

theory is…

A
  • a way of explanation, a mapping out of the why and how of the social phenomenon being studied
  • answers why and how questions
17
Q

functionalist perspective

A

auguste Comte, Emile Durkheim
- views society as a living organism (economy, family, politics, religion, education and other institutions have functions that allow society to survive.

18
Q

Consensus

A

functionalists see social equilibrium as needed for all social organs to work together and survive

19
Q

Conflict Perspective Prominent figures are?

A

Karl Marx, Max Weber, C. Wright Mills

20
Q

What is conflict in conflict perspective?

A

View society as characterized by conflict and struggle between groups
- interested in domination, inequality, violence

21
Q

Class Conflict

A

is the major force that moves history forward, ex. slave masters and slaves

22
Q

Feminist Theory is a what perspective

A

Conflict perspective

23
Q

True or false: Symbolic Interactionism Micro sociological?

A

true

24
Q

Inductive approach is

A

when you collect data, analyze patterns in the data, then theorize from the data

25
Q

Deductive Approach

A

Develop hypotheses based on some theory or theories, collect data that can be used to test the hypotheses, and assess whether the data collected support the hypotheses

26
Q

Complementary approaches are

A

Data, Theory, New data, New Theory

27
Q

What is a bias?

A

one view of a perspective that may cause one to neglect alternative perspectives

28
Q

what is an empirical question

A

questions that can be answered by real experience in the real world

29
Q

what are ethical questions

A

questions about which people have moral opinions and that may not be answerable in reference to the real world

30
Q

idiographic study

A

exhaustive, detailed descriptions or explanations of a singular or very small number of individuals, phenomena, or groups

31
Q

nomothetic research is

A

general, broad descriptions or explanations of many individuals, phenomena or groups

32
Q

units of analysis

A

the entity that a researcher wishes to be able to say something about at the end of his or her study; the main focus of the study

33
Q

units of observation are

A

the item(s) that a researcher actually observes, measures or collects in the course of trying something about his or her unit of analysis

34
Q

ecological fallacy happens when

A

claims are made about individuals based on group-level data

35
Q

Reductionism occurs when

A

claims about groups are made based on individual level data