Research methods

Question 1

Lab experiments

Answer 1

Standardized procedure
Controlled setting 
IV manipulated, DV measured
Control of extraneous variables
Random allocation
Participants aware behavior is being studied

Question 2

Strengths of lab experiments

Answer 2

Replicable which leads to reliability
High internal validity
Quantitative data easy to analyze

Question 3

Field experiments

Answer 3

Standardised procedure
Natural setting
IV manipulated, DV measured
Random allocation isn't possible
Participants often unaware behavior is being studied

Question 4

Strengths of field experiments

Answer 4

Higher ecological validity
Both quantitative ands qualitative data increases the validity of the findings
Standardised procedure_ replicable

Question 5

Weaknesses of lab experiments

Answer 5

Low ecological validity
Demand characteristics
Low population validity

Question 6

Weaknesses of field experiments

Answer 6

Low internal validity
Ethical issues (informed consent)
Sampling bias (similar people)