Research Methods Alt Flashcards
Laboratory experiments
An experiment conducted in a highly controlled environment.
Laboratory experiments pros and cons
Pros: High control over extraneous variables, higher internal validity, easily replicable.
Cons: Lack generalizability, low internal validity, demand characteristics, low mundane realism.
Field experiments
An experiment conducted in a natural setting.
Field experiments pros and cons
Pros: High mundane realism, high external validity.
Cons: Low control of extraneous variables, low internal validity, difficult to replicate, ethical issues with consent, deception and privacy.
Natural experiments
An experiment where the independent variable changes naturally.
Natural experiments pros and cons
Pros: Unique research and opportunities, high external validity.
Cons: Lacks generalizability, no random allocation, low internal validity.
Quasi-experiments
An experiment conducted on an IV that is based on an existing difference between people.
Quasi-experiments pros and cons
Pros: High control of variables, high internal validity.
Cons: No random allocation, may be confounding variables.
Naturalistic Observation
Involves watching and recording behavior in it’s natural setting, the setting it would naturally occur in.
Naturalistic Observation pros and cons
Pros: High ecological validity, low demand characteristics if undisclosed
Cons: Low control of variables, observer bias, small sample lacks generalizability, not replicable.
Controlled Observation
Involves watching and recording behavior in a structured environment where there is control over variables.
Controlled Observation pros and cons
Pros: High control of variables, can be replicated.
Cons: Low ecological validity, observer bias.
Covert Observation
When participant’s behavior is watched and recorded without their knowledge or consent.
Covert Observations pros and cons
Pros: Less investigator effects, higher internal validity
Cons: Ethical issues about informed consent.
Overt Observations
When participant’s behavior is watched and recorded with their knowledge and informed consent.
Overt Observations pros and cons
Pros: More ethical as informed consent is given.
Cons: Investigator effects, low internal validity.
Participant Observation
One of the observers joins the group and watches and records behavior from inside the group.
Participant Observation pros and cons
Pros: Can obtain detailed and more accurate data.
Cons: Demand characteristics and researcher variables may affect behavior.
Non-participant Observation
The observer remains outside of the group and watched and records their behavior from outside.
Non-participant Observation
Pros: Less investigator effects and variables.
Cons: Less detailed observation and might miss important data.
Self-report techniques
Any method where a person is asked to state or explain their own feelings, opinions, behaviours or experiences related to an investigation’s topic.
Questionnaire
Set of written questions used for self-report. Can be used to assess the dependent variable.
Structured interview
A ‘live’ encounter between an interviewer and an interviewee. The interviewer asks a set of pre-determined questions to assess the interview’s thoughts and experiences.
Unstructured interview
A ‘live’ encounter between an interviewer and an interviewee. The interviewer has a conversation with the interviewee with a general aim to a certain topic to assess their thoughts and experiences.