Role of Ethics

Question 1

A system of principles about what is right that guides a person’s action.

Answer 1

A: Ethics

Question 2

A right that Entitles the owner of a work to make and distribute reproductions of it. Granted by law for original works of authorship fixed in a tangible medium of expression.

Answer 2

A: Copyright Law

Question 3

Main purpose is to permit a person to use a material for a limited time. Law that entitles the owner to a work to make and distribute reproductions of it.

Answer 3

A: Fair Use

Question 4

The doctrine that allows purchasers of a copyrighted work to resell it or rent it out.

Answer 4

A: Trademarks as generic Terms

Question 5

a word, phrase, symbol or design that identifies goods or services that come from a particular source (i.e. you or your business).

Answer 5

A: trademark

Question 6

Confers certain rights to creative work, protecting original artistic or literary works (music, movies, books, plays, poetry, and software).

Answer 6

A: Copyright

Question 7

Copyright does not protect ideas, because it only protects _________________.

Answer 7

A: the expression of that idea.

Question 8

Serve as a formal warning to potential infringers. A work does not need to always carry the sign to be protected, but doing so provides security.

Answer 8

A: The Copyright Sign

Question 9

A word, symbol or device that identifies a seller’s goods.

Answer 9

A: Trademark

Question 10

This permits use of another’s trademark to refer to the owner’s actual goods and services associated with it.

Answer 10

A: Fair use of trademark

Question 11

Spot the incorrect description:

Patent - (1) owner has exclusive rights to use of images, phrases, (2) prevents others from making, using or selling an invention, (3) limited to the country only.

Answer 11

A: (1) owner has rights to the invention

Question 12

Spot the incorrect description:

Copyright - (1) owner has exclusive rights to use of images, phrases, (2) protects works of authorship, both published or unpublished materials, (3) limited to the country only.

Answer 12

A: (1) owner gains exclusive rights to the material (3) “intellectual property rights.”

Question 13

Spot the incorrect description:

Trademark - (1) owner has exclusive use of images, phrases, (2) protects works of authorship, both published or unpublished materials, (3) “intellectual property rights”

Answer 13

A: (3) “service mark”

Question 14

A ______ protects an invention and uses the “first-to-file” system in granting one..

Answer 14

A: Patent

Question 15

An exclusive right granted an inventor to manufacture, use or sell an invention.

Answer 15

A: Patent

Question 16

Trademark offices do not allow companies and individuals to make trademarks out of fairly common expressions.

Answer 16

A: False

Question 17

A catchphrase can be trademarked, but only for the protection of its use connected to a product or service.

Answer 17

A: Expressions as trademark

Question 18

Fair use of others’ registered trademarks includes comparative advertising, news reporting and commentary.

Answer 18

A: True

Question 19

Copyrights can be lost upon becoming generic terms.

Answer 19

A: False

Question 20

This doctrine states that a person who purchases a copy of a material from the holder receives the right to sell.

Answer 20

A: First-sale doctrine

Question 21

A person can use copyrighted material without a license from copyright holders for certain purposes such as commentary, criticism, reporting, research, and teaching.

Answer 21

A: Fair Use

Question 22

As a media practitioner, the duty is to make sure your actions do not harm you. This is an ethical duty:

Answer 22

A: To self

Question 23

What you produce should not have a negative social impact. This is an ethical duty to:

Answer 23

A: To society

Question 24

Most practitioners feel an allegiance to their profession. An ethical duty:

Answer 24

A: To profession

Question 25

Practitioner owes the organization a good work or a product that meets expectations. This is an ethical duty to:

Answer 25

A: To employer

Question 26

Obligation to people you made promises to upon moving forward with your work. This is an ethical duty:

Answer 26

A: To promise-holders (stakeholders)

Question 27

Consider your audiences’ nature and expectations. This is an ethical duty:

Answer 27

A: To audience