Sales Development Terms 3 Flashcards

1
Q

Referral

A

Method of generating new sales leads, where someone refers a potential client to you.

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2
Q

Return on Investment (ROI)

A

The ratio between the net profit and the cost of investment. It shows the effectiveness of the initial investment.

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3
Q

Revenue

A

The amount of money one business generates in a specific time period.

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4
Q

Sales Acceleration

A

Speeding up the sales process by using different tools and technologies to boost productivity and efficiency.

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5
Q

Sales Automation

A

A process of automating sales workflow by using a software or an online tool. It can help simplify, speed up and streamline the sales process.

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6
Q

Sales Cadence

A

A determined sequence of sales activities and the frequency at which the sales team interacts with leads.

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7
Q

Sales Cycle

A

Predictable sequences and stages that a company goes through as they sell their product and service.

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8
Q

Sales Demo

A

An event that serves as a showcase for the product or service that the company is selling.

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9
Q

Sales Enablement

A

Providing sales professionals with necessary resources to have better performance at customer engagement. This could include tools, technology, training, and other resources.

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10
Q

Sales Funnel

A

A visual representation of sales processes with defined stages, that every potential client goes through as they are led towards a final decision (i.e. buying a product or service).

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11
Q

Sales Pipeline

A

A visual representation of sales processes and stages for each individual prospect.

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12
Q

Sales Prospecting

A

A process of identifying and finding new prospective clients using different outbound methods.

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13
Q

Sales Qualified Lead (SQL)

A

A potential client that already met all the necessary criteria, and is forwarded to Account Executive to close the deal.

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14
Q

Scraping Data

A

Extraction of large amounts of data from websites.

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15
Q

Segmentation

A

A process of dividing a large market or a contact list into smaller segments based on different criteria (i.e. location, company size, revenue, etc.).

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16
Q

Social Selling

A

A sales tactic that involves using social media as a sales channel.

17
Q

Top of the Funnel

A

A term that refers to the top of the sales or marketing funnel, where all prospects go through a qualification process, both from inbound and outbound efforts.

18
Q

Unique Selling Point/Proposition

A

Unique features of a business that sets it apart from the competitors.

19
Q

Vertical

A

A specific segment of the market where a business targets only a specific industry, sector or niche.