sampling-key words Flashcards
(8 cards)
population
refers to the large group of individuals that a particular researcher may be interested in studying
target population
refers to a particular subset of the overall population from which the sample will be taken
sample
refers to the group of people who take part in a research investigation.
it is drawn from the target population and there is presumed to be representative of that population
representative
contains the same characteristics as the target population from which the sample was taken
generalisation
The extent to which findings and conclusions can be broadly applied to the population
bias
some groups being over or under represented
ease of sampling
how easy it is to take part in the research, how much you need to know to get your sample
random
each member of a population has an equal chance of being selected.
a list of all members of the target population is obtained.
all of the names on the list are assigned a number.
the sample is generated using some sort of lottery method.