Savvy Shopper Flashcards
(9 cards)
What are some things at the entrance of a supermarket?
Clear space and warm air blowing at customers
What is the clear space at the front of the supermarket called?
The decompression area
What is the point of the decompression area?
To give customers space to adjust to the atmosphere
Why is there hot air blowing at the entrance of a supermarket?
It is psychologically warming
Where are fruits and vegetable placed in supermarkets?
At the front of the supermarket
Why are fruits and vegetables place at the front of the supermarket?
Because customers associate them with freshness and quality and having them near the front has a positive effect on sales
What way do people look at things on a shelf?
From left to right
Where are items that appeal to children placed?
Down low
