Session 10-11: Snoop

Question 1

Interactionist Theories

Answer 1

Suggest that individuals select and create their social environments to match and reinforce their dispositions, preferences, attitudes, and self-views

Gosling proposes that individuals also select and craft physical environments that reflect and reinforce who they are

Question 2

What are the big five personality traits

Answer 2

1. Openness
2. Conscientiousness
3. Extroversion
4. Agreeableness
5. Neuroticism

Question 3

Openness

Answer 3

Creative, imaginative

Question 4

Conscientiousness

Answer 4

Thorough, reliable, efficient

Question 5

Agreeableness

Answer 5

Helpful, sympathetic, kind, trusting

Question 6

Neuroticism

Answer 6

Anxious, worried, moody

Question 7

Extraversion

Answer 7

Talkative, energetic, outgoing, sociable

Question 8

Flavor choice by personality traits

Standard vs Unique

Answer 8

Standard - Agreeableness

Unique - Openness

Question 9

Contain choice by personality traits

Cup vs Cone

Answer 9

Cup - Conscientiousness

Cone - Extroversion & Openness

Question 10

According to Gosling, if you see a variety (not necessarily a quantity) of books, magazines, music, art work, and unusual and unconventional items, the snoopee is likely to be high on _________.

Answer 10

Openness

Question 11

According to Gosling, if you see multiple calm and inspirational posters (e.g., landscape; as seen below) in one’s office or dorm room, the snoopee is likely to be high on _________.

Answer 11

Neuroticism

Question 12

According to Gosling, if you see an inviting configuration of the office space, the snoopee is likely to be high on _________.

Answer 12

Extraversion

Question 13

According to Gosling, if you see a bookshelf neatly organized (e.g., the book spines carefully lined up, alphabetical ordering of the books or music CDs), the snoopee is likely to be high on _________.

Answer 13

Conscientiousness

Question 14

What is McAdam’s three-tiered system of describing personality?

Answer 14

1. Personality
2. Personal concerns (roles, goals, skills, values)
3. Identity

Question 15

What is an identity?

Answer 15

1. An inner story of the self that gives our lives purpose and narrative
2. Much of our everyday stuff holds clues to identity (e.g., email signature quotations, photos you choose to display)

Question 16

What are the three mechanisms that connect you to the surrounding spaces?

Answer 16

1. Identity Claims
2. Behavioral Residue
3. Feeling Regulators

Question 17

Identity Claims

Answer 17

Posters, awards, photos, mementos, sorority sticker that make deliberate symbolic statements

Question 18

Feeling Regulators

Answer 18

• Manage our emotions with family photos, keepsakes, color of the wall
• Psychological Refuge
• Remember the buffering effect of social snacks? (p215

Question 19

Behavioral Residue

Answer 19

Physical traces left in the environment by our everyday actions

Question 20

What type of shirts are a conversational starter?

Answer 20

T-shirts with words

Question 21

Evian live young

Answer 21

T-shirt with baby body - conversational starters

Question 22

Google

Answer 22

Feeling regulator - Google Spaces have a positive impact on productivity, collaboration, and inspiration

Question 23

Unobtrusive Measures of Behavior

Answer 23

• Trash is one of the richest places to find behavioral residue: The Garbage Project
  (e. g., TV dinner boxes, impulsive buyer, alcohol consumption)
• Things that are discarded do not receive the same kind of attention to managing impressions as the items still in play for consumption

Question 24

The Awkward Blackberryer

Answer 24

BlackBerry junkies feel “awkwardness or emptiness when they’re not digitally connected,” says Wood. They send business e-mails when it would be better to take a break and “do their deep breathing

Question 25

The Refiller

Answer 25

That reminds me of, ‘Please sir, I want some more” from Oliver Twist,” says Wood. “These people are charged up, and if others don’t mirror their speed, they’ll be agitated

Question 26

The Food-Case Fondler

Answer 26

Touching the snack case with your hands or body? It’s disgusting but forgivable because physical contact with food is reassuring, suggests Norman

Question 27

The Counter Seducer

Answer 27

Certain customers chat up the staff beyond usual pleasantries. It slows the initial interaction, says Wood, “but often ends up creating a better experience.”

Question 28

Personality Seepage (4)

Answer 28

1. Jump book 2. Writing Sample 3. Drivers and vehicles 4. Body movements

Question 29

Sprightly gait

Answer 29

Extraversion

Question 30

Formality of dress

Answer 30

Conscientiousness

Question 31

Soft contours of the face

Answer 31

Agreeableness

Question 32

Dark garments

Answer 32

Neuroticism

Question 33

According to Gosling, which of the following have the greatest potential for deception?

Answer 33

Identity Claims

Question 34

Impression Management

Answer 34

Deliberate attempts to present oneself in a way that makes favorable impression on others

Question 35

Self-Verification Theory

Answer 35

People would prefer to be seen as we see ourselves regardless of whether those self-views are positive or negative; prefer to get feedback that is consistent with their self-views

Question 36

Personal web sites

Answer 36

Judges' impressions converged more strongly with the actual self-reports than with the ideal self-reports

Question 37

Online Avatar

Answer 37

Your online avatar may reveal more about you than you'd think The raters accurately identified the creator's extraversion, agreeableness, and neuroticism based on their avatar, even if the avatar didn't physically resemble the person

Question 38

Stereotypes

Answer 38

Mental Shortcuts

Question 39

When do we use stereotypes?

Answer 39

We use stereotypes to fill in the gaps when we are unable to gather all the information ( or in the absence of direct experience)

Question 40

Stereotypes and Snooping:

Answer 40

Gain more useful info from specific cues (e.g., objects on the shelves) and use stereotypes as a working hypothesis

Question 41

Barilla Pasta

Answer 41

ad for Barilla pasta shows pictures of Parma, Italy, and of delicious looking Italian pasta. Barilla wants consumers to infer that since the Barilla brand is Italian, it must produce great tasting pasta

Question 42

KERRY GOLD Irish Cheese and Butters

Answer 42

Ireland is known for its lush green fields and dairy cows. Therefore, by emphasizing the Irish origin of the brand, Kerrygold wants the consumer to infer that it makes a high quality cheese.

Question 43

Facebook snooping

Answer 43

We reveal parts of ourselves: values, interests, goals, ongoing record of our moods, political beliefs, religious views, photos, places we’ve been to, friends, movies, books, favorite artists

Question 44

Facebook Snooping and Gifting

Answer 44

Using likes for gift ideas