Setting financial objectives Flashcards

(10 cards)

1
Q

What is a financial objective?

A

A specific goal or target relating to the financial performance, resources and structure of a business.

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2
Q

What are the benefits of setting objectives?

A
  • It provides a focus for the entire business
  • A measure of success or failure for the business
  • Reduces the risk of business failure
  • Helps coordinate the different business functions
  • Provides a target to make investment decisions
  • Indicates to stakeholders what the priorities of the management are
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3
Q

Revenue objectives

A
  • Revenue growth
  • Sales maximisation
  • Market share
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4
Q

Cost

A
  • Cost minimisation
  • Productivity (unit per worker, capacity utilisation)
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5
Q

Profit

A
  • Specific level of profit
  • Rate of profitability (as a % of revenue)
  • Profit maximisation
  • Exceed industry or market profit margins
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6
Q

Cash flow

A
  • Maximum level of debt
  • Amount of cash tied up in working capital
  • Cash flow to profit %
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7
Q

Capital structure

A
  • Gearing ratio
  • Debt/equity ratio
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8
Q

Return on investment

A
  • Objectives relating to the level of capital expenditure
  • Objectives relating to the return on investment
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9
Q

Internal inflences on financial objectives

A
  • Corporate objectives - finance objectives should not conflict with these
  • Finance - profitability, cash flow, availability of finance
  • Human resources - recruitment costs, training costs, methods of motivation, types of leadership
  • Marketing - product life cycle, MMIX
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10
Q

External influences on financial objectives

A
  • Political - government, but can also be customers, employees, local community, environment
  • Economic - changes in demand, interest rates, exchange rates, government economic policies
  • Social - 24/7 access, e-commerce, customer expectations
  • Technological - sophisticated computers so objectives can be regularly monitored
  • Legal - Health & Safety, environmental changes, tax changes
  • Environmental - greater expectation to source, produce, recycle and dispose in an environmentally friendly way
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