Social Flashcards
(47 cards)
2 assumptions of the social approach
- behaviour is influenced by culture and society
- behaviour is influenced by the actions and attitudes of those around us
aim of milgram
to investigate whether people will obey an authority figure to extreme lengths and administer lethal electric shocks
sample and sampling of milgram
40 males, 20-50 years, new haven area, collected via volunteer sampling, $4.50 for participation
method of milgram
controlled observation
procedure of milgram
cover story explained, the effects of punishment on learning. participant and confederate drew roles which was rigged, pps = teacher and confed= learner
teacher saw learner be strapped to chair
teacher was given test volt of 45V
teacher could hear not see the learner
L had to learn words in pairs, T would say one word and L would have to give the correct answer if not they would be shocked.
shock generator went from 15-450V with words to describe each shock
teacher was debriefed at the end
what was the response of the learner to certain volts (milgram)
300v = learner pounded on the wall and had no answer
315v = no pounding nor answers
what were the 4 verbal prods used by the experimenter (milgram)
- please continue
- the experiment requires you to continue
3.it is essential that you continue - you have no choice, you must go on
results of milgram
gained through observation, pps showed signs of nervousness and tension
pps trembled and stuttered
14/40 had nervous laughing fits
3/40 had seizures
quantitative results of milgram
300v = 100% of pps obeyed
450v = 65% of pps obeyed
strengths of milgram
+ highly reliable, procedure was standardised, same instructions, same script followed, allows procedure to be repeated for further detail
+useful, gives further detail about how likely we are to follow instructions and to what lengths we would go to, this can be used in prisons and schools
weaknesses of milgram
- ethnocentric, all males from the same area in America, the results may not be generalisable to the rest of the population
- lacks ecological validity, the procedure does not represent real life, the setting also was unfamiliar
aim of Bocchiaro
to investigate whether we are likely to whistle blow on unethical requests and to see if predictions of whistleblowing match actual rates of whistleblowing
method and sample of bocchiaro
controlled observation
VU uni of Amsterdam, 149 pps (96 W, 53M) who were volunteers
138 pps were surveyed
procedure of bocchiaro
setting was the uni lab, greeted my male researcher who was formally dressed with a stern demeanour. researcher gave pps a cover story and told them he wanted to repeat this study. pps were asked to write supporting statements with 2 adjective (exciting, incredible, great and superb) they were left for 7 minutes. after they were fully debriefed
what were the options the pps had during the procedure of bocchiaro
- obey and write the statement
- whistle blow and fill an ethics form
- disobey and write nothing
describe the comparison group in bocchiaro
they were told the whole procedure and asked to fill out the questionnaire with the critical questions
“what would you do”
“what do you think the average student would do”
results of the comparison group of bocchiaro
(what would you do)
3.6% of pps said they would obey
64.5% of pps said they would whistle blow
31.9% of pps said they would disobey
results of the comparison group of bocchiaro
(what would the average student do)
18.8% obey
37.3% whistle blow
43.9% disobey
results of the actual study of bocchairo
76.5% obey
9.4% whistle blow
14.1% disobey
9 were closed WBs
5 were open WBs
conclusions of bocchiaro
people are not likely to whistle blow
people are bad at predicting if people will obey or disobey
people assume they are more likely to WB than the average student
being faithful were more likely to WB
strengths of bocchiaro
+high reliability, standardised procedure, can be repeated again for further results
+useful, results show we are extremely obedient even to unethical requests, measures need to be put in place to tackle unethical requests
weaknesses of bocchiaro
-ethnocentric, WB is more openly frowned upon in the netherlands, making pps less likely to WB and be obedient, cant apply theses results to the wider population
-not representative sample, volunteer sampling, only certain people would volunteer who may be more likely to obey than others who would not volunteer
strengths of the social approach
+useful, used in schools and prisons to allow for understanding of how people will obey authority e.g. milgram
+favours observations, natural behaviour is observed which allows for valid results as pps wont change behaviour due to knowing they are being studied (social desirability) e.g. Bocchiaro
weaknesses of the social approach
-unethical, no informed consent, true purpose needs to be hidden due to observer natural behaviour and avoid demand characteristics e.g. milgram
-reductionist, the approach says our behaviour is purely down to environment and people around us, ignoring biological explanations to behaviour e.g. milgram