Social Influence

Question 1

What are the three main types of conformity?

Answer 1

• Compliance
• Identification
• Internalisation

Question 2

Define compliance:

Answer 2

A superficial change in a person’s behaviour due to a real or imagined pressure from another person/group, not changing personal opinion/behaviour.

• The behaviour stops as soon as the group pressure stops.

Question 3

What is an example of compliance?

Answer 3

Peer pressure causing someone to mess around for a supply teacher, even though they would rather be learning.

Question 4

Define identification:

Answer 4

Where we act the same way with the group because we value it and want to be part of it, but we don’t necessarily agree with everything the majority believes.

Question 5

What is an example of identification?

Answer 5

Campaigning for an issue your political party supports, but you don’t privately agree with.

Question 6

Define internalisation:

Answer 6

Occurs when a person genuinely accepts the groups norms, resulting in private as well as a public change of behaviour.

• Change is permanent as attitudes have been internalised.
• Difficult to undo.

Question 7

What is an example of internalisation?

Answer 7

Radicalisation and religion.