Social Influence Flashcards
(23 cards)
deindividuation
loss of self-awareness and responsibility when in a group setting
blind obedience
complying with orders of an authority figure without question (usually negative)
compliance
going along with the majority although we don’t agree privately
identification
temporarily adopting behaviours from a group/ role model
internalisation
going along with the majority because we don’t know how to behave
locus of control
the extent to which we believe that we control our behaviours/ life
diffusion of responsibility
when we believe others will help so we don’t need to
pluralistic ignorance
when we interpret the situation based on other people’s reactions
situational factors affecting bystander intervention
diffusion of responsibility, noticing the event, pluralistic ignorance, cost of helping
personality factors affecting bystander intervention
mood, competence, similarity
situational factors affecting conformity
size of majority, unanimity of majority, task difficulty/ ambiguity
personality factors affecting conformity
locus of control: internal- we are responsible, personal, less likely external- not responsible, more likely, something external, is responsible
situational factors affecting obedience
proximity to victims, proximity to AF, legitimacy of comets, personal responsibility, support of others
personality factors affecting obedience
authoritarian: respect AF, rigid beliefs, right-wing politics, high score on milgram’s f-scale
prevention of blind obedience
social support, familiarity with event, distance, education
evaluation of asch’s line experiment
s: lab experiment, highly controlled, valid
w: andro & ethnocentric, used all male sample from USA, ungeneralisable to women
evaluation of milgram:
s: real life application, found situational factors e.g proximity to AF or victim, understand why people obey in these circumstances
w: androcentric, used only males, ungeneralisable to females
milgram experiment
aim: wanted to see how far proticipants would go in obeying AF in administrating shocks
procedure: ppts paired with a confederate, roles were rigged, ppt would give fake shocks to confederate
findings: situational factors
asch’s lime experiment
pilavin (1969)
aim: investigating helping behaviour in a natural environment
procedure: 4500 passengers on NYC subway, observed by uni students to see if they help when victim collapsed
findings: 81/103 trials victim was helped, 60% more than one helped
conclusion: people more likely to help ill people, men more likely to help
evaluation of pilavin
s: ppts didn’t know they were being observed, no demand characteristics, results valid
w: ethnocentric ,only done in NYC subway, ungeneralisable to others
zimbardo (1973)
aim: to investigate prisoner guard conflict in prison environment
procedure: 22 volunteers, prison set up in stanford basement, paid $22 /day, prisoners& guards
findings: guards aggressive, prisoners rebelled, stopped after 6 days
conclusion:both prisoners & guards confirmed to their roles
evaluation of zimbardo: