Social Learning Theory Flashcards
(27 cards)
What did Albert Bandura propose in the 1960s?
We do not only learn from things that we directly experience, but also through modelling, observation and imitation of others.
Who are we susceptible to influence from?
- Those we admire (parents and teachers).
- Peer Influence
- The Media
What does the social learning theory not believe in?
A direct stimulus response relationship.
What does the social lerning theory believe about the outcomes of our actions?
By thinking about the outcomes of our actons, we can begin to be responsible for out own actions.
List the steps of observational learning.
- Modelling.
- Identification.
- Imitation.
- Reinforcement.
- Vicarious Reinforcement.
Explain what is meant by ‘modelling’.
When a person performs a behaviour and is seen by another person.
Explain what is meant by ‘identification’.
Associating with the qualitites, characteristics and views of specific role models who possess qualtiites that individuals would like for themsleves.
Explain what is meant by ‘imitation’.
Copying or reproducing behaviour that has been learned through observation.
Explain what is meant by ‘reifnorcement’.
The consequences of the action for the learner. Desirable consequences lead to the behaviour being reproduced.
Explain what is meant by ‘vicarious reinforcement’.
The process by which we learn by observing the rewards and punishments gained by others, and decide on that basiswhether or not to copy them.
What are mediational processes?
They allow the individual to judge if they can and should replicate the behaviour they have observed.
Are mediational processes the cognitvie or behavioural aspect of the social learning theory?
Cognitive.
List the four mediational processes proposed by Bandura.
- Attention.
- Retention.
- Reproduction.
- Motivation.
Define ‘attention’.
Whether we notice the behaviour.
Define ‘retention’.
Whether we remember the behaviour.
Define ‘reproduction’.
Whether we are able to perform the behaviour.
Define ‘motivation’.
Whether we perceived rewards outweigh the percieved costs.
What was the aim of Bandura’s Baby Doll Experiment?
To demonstrate that aggression can be learned through modelling.
Explain the method of Bandura’s Baby Doll Experiment.
- 72 children aged between 3 and 6 were ut into one of three groups for 10 minutes.
- Each group had an equal number of boys and girls. Half saw male models, half saw female models.
- Aggressive Model ; Played in a room while an adult hit an shouted at Bobo Doll.
- Non-Aggressive Model ; Played in a room while an adult played quietly with a construction set.
- Control ; Did not see a model.
- CHildren were then observed while they spent 20 mins alone with a range of aggressive and non-aggressive toys, including the Bobo Doll.
State the conclusion of the Bobo Doll Experiment.
Aggression can be learned though modelling.
What does the Bobo Doll Experiment support?
Bandura’s Social Learning Theory, which suggests people learn through observation, modelling, imitation, punishment and rewards.
List the strengths of the Social Learning Theory.
- Practical Applications.
- Research Support.
List the criticims of the Social Learning Theory.
- Cause and Effect.
- Complexity of Behaviour.
Explain what is meant by the evaluation point ‘practical application’.
- Stregnth is its application to health campaigns.
- The percieved similarity to a model in anti-alchol advertisement was positivley related to the message’s effectiveness.
- Health campaigns try to match characters that model that desired behaviour with the target audience, to increase the level of identification to bring about greater social learning.