Sociocultrual Studies Flashcards
What is a social group?
Collections of people in a society.
What is a barrier to participation?
Factors that can prevent participation in sport.
What are the social/user groups?
- Gender,
- Ethnicity,
- Age,
- Family,
- Disability.
What are the effect of stereotypes on women participation in sport?
It is less because they are judged for doing sport:
- Sport is now male dominated,
- Elite female performers receive less media coverage and sponsors
- Facilities for woman have developed a lot slower than for men,
- Woman coverage tends to focus on looks/ personal life, not their sporting career,
- Less female role models,
- Less money in female competition.
What are the effect of stereotypes on ethnic minorities when participating in sport?
- Minorities tend to do sports they are associated with (cricket from Indian background),
- It is believed that black people have better physiques so have an advantage,
- Disproportional amount of coloured and white role models,
- Impact of religious festivals on competition (fasting).
What are barriers to participation?
- Lack of role models,
- Lack of media coverage,
- Stereotypes/ sexism,
- Inclusiveness,
- Attitude,
- Access,
- Culture/ religion,
- Family commitments,
- Leisure time,
- Education,
- Socio-economic.
How is attitude a barrier to participation?
- The reputation of the sport may be unattractive (cycling with doping scandals),
- Self motivation/ may become bored of the sport,
- Stereotypical views on sports (football is for boys).
How is a lack of role models a barrier for participation?
- No one to look up to for motivation,
- Males dominate the media,
- Negative role models.
How is access a barrier to participation?
- May not be able to transport,
- No facilities near by,
- No provision for clubs,
- Need specialist equipment that may be expensive or unavailable.
How is lack of media coverage a barrier to participation?
- Male dominated,
- Some sports dominate media (football),
- Money making so won’t cover smaller sports because they get less clicks.
How is sexism a barrier to participation?
- Attitude to sports means woman may feel embarrassed taking part because they are too masculine,
- Sports are male dominated so harder for women to get money/ coverage,
- less provision for woman clubs.
How is religion/ culture a barrier to participation?
- Religious festivals may get in the way,
- Some clothing is necessary to wear,
- Religious commitments (prayer times).
How is family commitments a barrier to participation?
- Lack of transport,
- Lack of free time.
How is leisure time a barrier to participation?
- Education gets in the way (revision),
- Clubs/facilities have closing times,
- Timing of clubs training and matches ma clash with personal events.
How is education a barrier to participation?
- Can only play sports at school,
- Little education of sport,
- No time to take part in sport because of school,
- Friends may not take part so you don’t either.
How is does socio-economics barrier participation?
- Clubs are expensive,
- Transport is expensive,
- Location may be too far/ expensive.
How is inclusiveness a barrier to participation?
Everyone should be included, if you are not, it is a barrier.
What is commercialisation?
Managing or exploiting in a way designed to make a profit (money made through sport).
What are the three main factors of commercialisation?
- The sport,
- The media,
- Sponsors.
How does the sport benefit from commercialisation?
- The sport gets funding from merchandise, selling streaming rights and sponsors
- This can go into facilities and equipment,
- Training coaches/ official,
- Investing in technology to make the sport better to view/ fairer.
How does the media benefit from commercialisation?
- Popular sports attract attention and money,
- They can create subscription services so that people pay companies to watch sports online,
- Can use advertisements of sports and events to promote their services.
How do sponsorship benefit from commercialisation?
- They pay clubs/ players to promote their brand,
- This gives more exposure to the brand and more customers buy from them,
- Overall, they get profit and also increase their reputation as they associate with loved athletes.
