Sparkling Wine France Flashcards
(152 cards)
What are marketing points for Champagne?
Generations of experience and expertise in crafting sparkling wine
Premium
What is marketing strategy for Champagne?
Consumers choosing less expensive, more accessible wines > cutting retail prices tarnishes Champagne’s image > need planning, innovation and strategic marketing > build consumer demand in mature and emerging markets
Where is Champagne located?
Delimited region in Norther France
What is the climate in Champagne?
Cool continental climate
What are weather hazards in Champagne?
Frost, winter freeze, wet weather in growing season
What is the soil in Champagne?
Chalk and limestone
Some important areas have marl and sand
Soil low in nutrients so needs regular application of fertilizer (cendres noirs–natural compost on regions’s hilltop or rubbish (until 1990s))
How many appellations are in Champagne?
One appellation; two regions
What are the regions in Champagne?
Aire delimitee: large area within which wines can be made and aged
Aire production: particular parcels within the aire delimitee planted with grapes that qualify for Champagne production
Describe current review of aire production
Issue: Champagne planted to capacity; aire production under review to increase supply
Process: All land excluded in 1927 an 1935 appellation laws under assessment
Criteria: Need to demonstrate Champagne grapes grown on land before prior delineation and site is appropriate
Status: Started in 2003 by INAO, still in progress
How are sites classified in Champagne?
By whole village (not individual site)
How many grand cru and premier cru in Champagne?
17 Grand Cru villages
44 Premier Cru villages
What is Echelles des Crus?
A percentile system for determining grape prices. Vineyards located in villages with high rates received higher prices for their grapes than vineyards located in villages with a lower rating. Premier crus villages rated between 90 and 99%, grand crus rated at 100%.
Established as a fixed pricing structure: price for a kilogram of grapes set and vineyards owners received a fraction of that price depending on the village rating where they were located. Today classification system still serves in determining prices with Grand and Premier cru vineyards receiving considerably more for their grapes than vineyards in villages with ratings below 90%.
What are the grand cru villages in Champagne?
Échelle des Crus first established: 12 villages
1985: five promoted (Chouilly, Mesnil-sur-Oger, Oger, Oiry and Verzy)
- Ambonnay, 2. Avize, 3. Ay, 4. Beaumont-sur-Vesle. 5. Bouzy, 6. Cramant, 7. Louvois, 8. Mailly Champagne, 9. Puisieulx, 10. Sillery, 11. Tours-sur-Marne, 12. Verzenay, 13. Chouilly, 14. Mesnil-sur-Oger, 15. Oger, 16. Oiry and 17. Verzy
What is origin of Echelle des Crus?
Tension between vine growers and wine producers
Champagne riots of 1910 and 1911
What is current debate regarding appellation in Champagne?
Changing to a Burgundy-like system based on vineyard terroir rather than village
What are the main grape varieties used in Champagne?
Chardonnay, Pinot Noir, Meunier (a.k.a. Pinot Meunier)
What other grape varieties are used in Champagne? How much of plantings do they represent?
Arbanne, Petit Meslier, Pinot Blanc, Pinot Gris
0.3%
How many subregions are there for vineyards in Champagne?
14 sub-regions
What are the most important production sub-regions in Champagne?
Montagne de Reims: forested high round between Rheims and Epernay; lower slope famous for quality Pinot Noir
Cote des Blancs: on east-facing slopes south of Epernay; quality Chardonnay
Vallee de la Marne
Cote de Sezanne: southern extension of Cote des Blancs
Cote des Bar: in Aube 112km south east of Epernay
Why is Champagne a blended wine?
Exposure to cold northern winter makes grape-growing difficult and quality varying from year to year
Describe Pinot Noir role in Champagne
38% of plantings
Provides basic structure and depth of fruit in blend
Describe Chardonnay role in Champagne
30% of plantings
Grows well in Cote des Blancs and Cote de Sezanne
Vigorous, early budding–susceptible to frost
Adds austerity and elegance to young champagnes
Long lived, matures to fruitiness
Describe Petit Meunier role in Champagne
32% of plantings
Provides early-maturing richness and fruitiness
What is max permitted yield in Champagne?
Set by Comite Champagne each year
Study Guide: 10.4T/hectare