Sport And Society Flashcards

(81 cards)

1
Q

Give examples of how the media has influenced/ changed sport

A

20/20 cricket
Ali vs Foreman fight being held at 2 am in Africa so it could be streamed at prime time in the USA

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2
Q

What is the current Sky TV premier league deal ?

A

£6.7 billion for 215 matches over 4 years

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3
Q

How much is Ronaldo’s lifetimes Nike contract for ?

A

£1 billion

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4
Q

When was a test for EPO invented ?

A

2002

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5
Q

What country are the top 3 Premier League Owners from ?

A

USA

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6
Q

By how much did Beckham increase LA galaxy shirt sales by when he moved there ?

A

300 %

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7
Q

How much did Liverpool FC earn off shirt sales in 2023 ?

A

£30 million

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8
Q

How much has the value of Liverpool FC gone up by between 2010 and 2024 ?

A

From £300 million to £4.5 billion

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9
Q

How many countries does Nike sell products in ?

A

170

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10
Q

How many factories does Nike have ?

A

554 in 42 countries

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11
Q

How many countries does Adidas sell products to each year and with what profit ?

A

160 countries and £850 million of products

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12
Q

How many factories does Adidas have ?

A

800 factories in 55 countries

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13
Q

How much was the first Premier League Sky TV deal for ?

A

£300 million

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14
Q

What are the 4 roles of the media ?

A

Inform
Entertain
Educate
Advertise

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15
Q

What are the 3 components of the golden triangle ?

A

Sport
Media
Sponsorship

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16
Q

What are Coakleys 4 dimensions of sport ethics ?

A

Sacrifices for sport must be made when your an athlete
Athletes must strive for distinction
Athletes must accept risk and play through pain
Athletes must refuse to accept limits

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17
Q

What is sportsmanship ?

A

Fair and generous treatment of others in a sporting context

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18
Q

What is gamesmanship ?

A

The art of winning by using ploys and tactics to gain a psychological advantage within the rules of the game.

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19
Q

What is Lombardian Ethic ?

A

A win at all costs mentality which potentially will lead to increased deviance in sport

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20
Q

What is deviance ?

A

Behaviour that falls outside of what is considered acceptable

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21
Q

What are the 2 types of deviance ?

A

Absolute and relative

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22
Q

What is absolute deviance ?

A

Suggests deviance is created by social forces and can be controlled by social manipulation

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23
Q

What is relative deviance ?

A

Deviance chosen by individuals while society can influence it, down to individuals choice

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24
Q

What are the2 sectors of Coakleys Deviance Theory ?

A

Positive and negative deviance

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25
What is negative deviance ?
Moving away from normal behaviour while knowingly breaking rules or attempting to cause harm
26
What is positive deviance ?
Moving away from normal behaviour without intention to harm or break rules
27
What are the 2 types of violence in sport ?
On field an off field
28
What is hostile aggression ?
Intent to cause harm/ pain
29
What is instrumental aggression ?
Means to a goal with no intent to cause harm or pain
30
What is a commodity ?
An article/ goods that can be sold to make profit
31
What are market forces ?
The effect of supply or demand on commodities in sport
32
What is the Americanisation of sport ?
Where America has influenced the world to see sport as a means to improving business and making money
33
What is sponsorship ?
The provision of funds/ support for commercial return for individuals, teams, stadia or events
34
What is consumerism ?
An economic and social system that encourages the consumption of goods and services as a means of attaining wellbeing
35
What is globalisation ?
Intensification of world wide relations which link distant locations in a way that local events are affected by global happenings due to sport.
36
What are the 3 levels of globalisation ?
1- Creation of global competition 2- Development of satellite communications 3- Emergence of sports good brands
37
What are examples of creation of global competition?
Olympics Euros Rugby world cup
38
What are examples of the development of satellite communications ?
Began with Tesla Orbit in 1962 which allowed global broadcasting
39
What does emergence of sports goods brands link to ?
Athlete or commodity
40
What are the advantages of globalisation of sport ?
Worldwide promotion Increased media demand Increased sponsorship Creates global superstars
41
What are the disadvantages of globalisation of sport ?
Cultures loose their true identity Capitalist western values are promoted Foreign players and managers take over UK teams Big brands exploit 3rd world countries and cheap labour
42
What are the 4 levels of the sports participation pyramid
Foundation Participation Performance Excellence
43
What is the foundation stage of Sports Participation
Introduction to basi skills Firm emphasis on fun Develop positive attitude towards PE and excercise
44
Give an example of the foundation level of sport participation
Swimming badges Rugby tots Dragon sport
45
What is the participation level of the sports participation pyramid
School and club level Non competitive clubs Firm emphasis on enjoyment Aims to encourage regular participation For everyone
46
What is the performance stage of the sports participation pyramid
Emphasis on winning and competition Movement through performance pathway Good coaching is essential Focus on training
47
Examples of performance stage of participation pyramid
Academy, county or regional level
48
What is the excellence level of the sports mass participation pyramid ?
National and international representation Elite performers Full commitment Often full time professional athletes Sponsorship is common Governing body involvement
49
What is UK sport
A government branch that cares for all Olympic and Paralympic sports to support elite athletes with government and lottery funding
50
What are the benefits to taking part in sport ?
Physical Social Mental
51
How does high class sport positively affect the government ?
Improve infrastructure of the country Increased income Increased sports participation Healthier national Increased national pride Social integration
52
How does high class spot negatively affect the government?
Increased terrorist target on the country Huge expense Government undergoes budget and service cuts Increased traffic
53
How many more people in the UK took part in sport due to London 2012
1.4 million
54
What is the bread and circus effect ?
Government way of keeping general population happy with food and entertainment in order to maintain power in government
55
What factors affect participation?
Lifestyle choices Individual preference Family and friends Education Age Provisions available Finance Body image Disability
56
What is personal autonomy ?
Self responsibility to participate in sport
57
How much did preventable diseases caused by lack of excercise cost NHS wales in 2015 ?
£35 million
58
How much does obesity related illness cost the UK NHS yearly ?
£4 billion
59
What percentage of the UK population are obese ?
30%
60
What is UK Sport ?
Organisation that focuses on Olympic and Paralympic sports to build a world class high performance programme for elite atheletes
61
How is UK Sport funded ?
Government and National Lottery
62
What sports do UK Sport target to support ?
Ones that consistently win medals
63
When was UK Sport established ?
Pre London 2012
64
What is the Youth Sport trust ?
A National charity creating a brighter future for all children through the power of sport
65
What is the role and aims of Sport Wales ?
To develop and promote sport and physical activity in Wales Advises Welsh Government on sporting matters Aims to increase grassroots participation Provides Welsh athletes with support
66
What is the British Olympic Association (BOA) ?
National Olympic Committee for GB and NI 36 national governing bodies Role is to prepare athletes, select teams and develop UK sport Privately funded
67
What is the role of SRA ?
Provide help, advice and support to enable UK grassroots to thrive and survive working with the government, policy makers and the media
68
What is the role of National Governing Bodies (NGB’S) ?
Responsible for promoting grassroots and elite sport at local, regional, national and international levels. Develop support for each individual sport Eg- WRU
69
What is the aims of the Welsh government ?
Widen participation at all levels of sport Increase number of elite athletes in Wales Work with National and international sport federations to ensure major events are held in Wales
70
What is the role of the government in sport ?
Huge role in development of PE and sport in schools Encouraging healthy living Enforce mass participation initiatives to help
71
What are 5 Welsh Government mass participation initiatives ?
Healthy weight:Healthy Wales Climbing higher CITBAG Bikeability Health Challenge Wales
72
What is local authorities and the public sector in sport ?
Responsible for health of their populations Not obliged to provide facilities Lower standard facilities Non profit Eg- Local parks, swimming pools and leisure centres
73
What is the private sector in sport ?
Run by individual companies such as Nuffield Aim to make profit Exclusive high quality facilities and equipment More expensive
74
What is the voluntary sector in sport ?
Non profit ran by amateurs who are not payed Greatest participation levels in GB Funded by own members and sometimes government grants May hire facilities from private sector
75
Who controls the Talent ID process ?
UK sport and national governing bodies
76
What is phase 1 of Talent ID ?
Identification Campaigns are run to gather candidates and a range of tests are run
77
What are some Talent ID campaigns ?
Find your greatness Fighting chance Pitch 2 podium Girls 4 gold
78
What is phase 2 of the Talent ID process ?
Talent transfer Further asses atheletes Equip atheletes for future careers World class pathway is outlined
79
What is phase 3 of talent ID ?
Talent confirmation Top atheletes enter 6-12 month intense training Unsuccessful athletes often get offered club level opportunities
80
What is world class podium potential ?
Run by UK sport For Olympic and Paralympic atheletes who have not yet won medals at a games Supports and pushes athletes 4-8 years away from podium Huge grants and investments
81
What is the World class podium ?
For Olympic and Paralympic athletes who have either won medals or competed at a games Less than 4 years away from podium huge grants Huge investements and support Atheletes train full time Shorter process fro start to success