Store Design Flashcards

1
Q

What is the NATURE of Store Design?

A

The way things flow in the store

The availability of stock

How efficiently are things organized

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2
Q

When is Store Design important?

A

High Fashion Retailers

Low Involvement & Complex Shopping (Supermarkets)

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3
Q

What are the Key Components of Store Organization?

A

Store Design

Store Layout and Signage

Shelf-Filling & Shelf-Maintenance

Payment Systems

Co-ordination of the Store

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4
Q

What are the Store Design Categories?

A

Store Infrastructure

Store Layout

Merchandising Spatial Planning

Visual Merchandising

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5
Q

What are the Store Design Objectives?

A

Promote in-store traffic

Support Retail Brand / Image

Assist Customer Convenience

Contribute to the TSE

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6
Q

What are some types of Store Layouts (Road System)?

A

Grid

Free Form

Boutique

Racecourse

Hybrid (Combination)

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7
Q

What are the right Store Layouts (Road Systems) for the following?

Grid System =

Free Flow =

Boutique =

A

What are the right Store Layouts (Road Systems) for the following?

Grid System = Supermarkets

Free Flow = Fashion Stores

Boutique = Department Stores & Super Stores

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8
Q

What are the Key Components of Store Organization Maintenance?

A

Layout Plans

Stock Information Systems

Staffing Issues

Visual Merchandising Support

On-Going Evaluation

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