Structures Flashcards

(10 cards)

1
Q

Structures of globbalization

A

Global economy
Market integration
Interstate system
Global governance

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2
Q

Global Economy

A

Exchannge of goods and services integrated into a huge single global market

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3
Q

Global actor

A

Any social structure which is able to act and influence and engage in the global or international system

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4
Q

Global actors:

A
  • Intenational economic and financial organizations
  • international governmental organizations IGOs
  • media
  • miltilateral development banks
  • nation-states
  • non-governmental organizations NGOs
  • trans-national corporations TNCs
  • united nations (UN) system
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5
Q

Marekt Integration

A

Expansion of firms by consolidating additional marketing functions and activities under a single management

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6
Q

Integration

A

Shows the relationship of the firm in a market

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7
Q

Types of market integration

A
  1. Horizontal integration- firm or agency gains control performing a similar market functions at the same level in the marketing sequence
  2. Vertical integration- firm performs more than one activity in the sequence of marketing process.
  3. Conglomeration- combination af agencies and activites not directly relayed to each other
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8
Q

Global interstate system

A

Whole system of human interactions

System of competing amd allying states

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9
Q

Inter-state relations

A

Relationship between different states of the Union

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10
Q

Global Governance

A

Appropriate response to the current globalization processes unfolding in the modern world

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