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Marketing Management
> Sustainable Competitive Advantage > Flashcards
Sustainable Competitive Advantage Flashcards
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Marketing Management
(9 decks)
Marketing Strategy
Market Segmentation and Positioning
Defining Marketing & Understanding the Process
Competition in the Current Digital World
Analyzing Consumer Behavior & The Buying Process
Marketing Opportunities by Big Data
Sustainable Competitive Advantage
Product Strategy & Lifecycle
Branding and Brand Management
