Terminology

Question 1

what is used to describe the way that a company is integrated

Answer 1

verticle and horizontal integration

Question 2

type of lighting used to emulate realistic lighting

Answer 2

naturalistic lighting

Question 3

3 types of audience positioning

Answer 3

negotiated, prefered, oppositional

Question 4

when a product references another product

Answer 4

intertextuality

Question 5

all things on the product are part of what

Answer 5

mise un scene

Question 6

A relatively small audience with specialised interests, tastes,
and backgrounds.

Answer 6

niche audience

Question 7

The sound that comes from outside the fictional world,

Answer 7

non-diegetic sound

Question 8

The way in which key groups or aspects of society are presented by the media,

Answer 8

representation

Question 9

An exaggerated representation of someone or something. It is also where a certain group are associated with a certain set of characteristics,

Answer 9

sterotype

Question 10

The combination of elements to maximise profits within a media
organisation or product.

Answer 10

synergy