Test 1 Flashcards

(49 cards)

1
Q

Cable/satellite/telco subscriptions make up how many households

A

99.4 million

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

How many people have DVRs

A

50% of cable subscribers

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

How many households have broadband

A

67%

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

How many Americans have smartphones

A

80%

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Big four networks

A

ABC
CBS
NBC
FOX

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

How many radio stations are here

A

14,000 stations

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

How many hours of programming per year comes from radio

A

122 million hours

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

How many tv stations are there

A

1700 stations

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

How many commercial tv networks are there and what is their reach

A

12 networks reaching over half of American households

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

How many unique cable networks

A

300+

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

How many cable systems are there

A

6100

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

How many satellite systems are there

A

2 tv and 1 radio

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

What is sling tv

A

Small channels delivered via Internet

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Telegraph- who and when

A

Samuel fb morse

1844

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Opened up instant communication over great distances

Used in wartime by government and newspapers

A

Telegraph

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Telephone- who and when

A

Alexander graham bell

1876

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

How does the telephone work

A

Converts sound waves into electronic signal and back into sound waves

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

Wireless telegraph- who and when

A

Guglielmo Marconi

1896

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

What did wireless telegraph provide

A

Ship to shore communication for British navy

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Guglielmo Marconi created and owned these two companies

A

Britain Marconi

American Marconi

21
Q

Wireless telephone- who and when and where

A

Reginald Fessenden
1906
Brant rock, Massachusetts

22
Q

What was done with the first wireless telephone broadcast and when was it

A

Christmas Eve Fessenden read the book of Luke, talks to his wife, and plays a phonograph

23
Q

“Father of radio”

24
Q

Four things lee deforest did as father of radio

A

Broadcast the Caruso concert
Live on the scene news reporting
1916 presidential election Wilson vs Hughes
Created Audubon tube

25
Why is 1917-1919 significant
Navy controls radio during the war years
26
What began in 1920
Department of commerce begins issuing broadcast licenses, the first going to KDKA Pittsburg
27
Who aired the first radio commercial and when
WEAF New York (owned by bell telephone) in 1922
28
"Toll broadcasting"
Exchanges time for money as a way of advertising
29
Networking
Way to improve programming
30
Company split of 1926
RCA drops blue and it becomes NBC
31
David Sarnoff
Chairman of NBC | Telegraph operator during sinking of titanic
32
Who created CBS and when
William paley created it from money from the tobacco industry in 1927
33
Golden age of radio
1920-1940s
34
Who controlled programs in the 20-30s
Advertisers
35
What indicated a program's popularity in the early days of radio
Verbal buzz
36
When did calculated ratings begin and who started them
Nielsen in the mid 30s
37
Amos n Andy
Racist program that was highly popular in 1928 | NBC stole a small Chicago radio show by changing its name and putting it on TV
38
Who performed war of the worlds
Mercury star theater and person Welles on CBS | Oct 39, 1938
39
Who created electric television
Vladimir k Zworykin worked for Sarnoff and stole Philip t farnsworth's invention
40
When was electric television unveiled
At the 1939 world's fair
41
Birth of television
1948 with 60 lines of resolution | All shows live up to the Mississippi River
42
Syndication started with
I love Lucy
43
What saved radio after television
Recorded music and DJs were cheaper
44
Licensing freeze lifted when
1952
45
When does dumont network fold
1955
46
How were early programs named
After the sponsor
47
When were cigarettes banned
1963
48
Herbert stimbler
Quiz show scandals
49
Established media had to make changes to become relevant, turning into...
Digital, broadband