Test 2 Flashcards

(57 cards)

1
Q

What is an arm

A

The horizontal stroke of type

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2
Q

What is the ascender

A

The part of a lowercase letter that extends above the x height

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3
Q

What is a bar

A

The horizontal stroke in A H e t and similar letters

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4
Q

What is the bowl

A

A curved stroke which makes an enclosed space within the character. PBRgdbpqa

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5
Q

What is the counter form

A

Whitespace around and inside the letters.

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6
Q

What is the ear

A

The small stroke projecting from the top of a lowercase g

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7
Q

What is the Hairline

A

The Thin stroke usually common in serif typeface.

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8
Q

What is the link

A

The stroke connecting the top and bottom of the lowercase g

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9
Q

What is the loop

A

The lower portion of a lowercase g

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10
Q

What is the serif

A

A line crossing the main strokes of a character

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11
Q

What is the Descender

A

The part of a lowercase letter that is lower then the x height

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12
Q

What is the shoulder

A

The curved stroke of the hmn

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13
Q

What is the spine

A

The main curve of a s

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14
Q

What is the spur

A

A small projection off a main stroke. Found on many capital G’s

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15
Q

What is the stem

A

A straight vertical stroke or the main diagonal stroke of a letter with no vertical strokes

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16
Q

Stress

A

The direction of thickening in a curved stroke

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17
Q

Stroke

A

The diagonal stroke in a letter

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18
Q

Junction

A

The point at which two or more letter forms meet together

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19
Q

Leg

A

The downward angled stroke that is attached on one end and is free on the other.

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20
Q

Foot

A

The end of a stroke that rests on the baseline

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21
Q

Tail

A

The descender of a Q

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22
Q

Terminal

A

The end of a stroke that is not terminated with a serif

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23
Q

X hight

A

The hight of the lowercase letters excluding the ascenders and descenders

24
Q

Love

A

A bulb shaped terminal stroke

25
Swash
Fancy flourish replacing terminal or serif
26
Lining figures
The hight of capital letters aligned at the baseline
27
Oldstyle figure
Varying heights in a fashion that resembles running text
28
Distinguishing characteristics of true itailics
A slanted typeface that does not have the characteristics of its roman counterpart resembles cursive
29
Oblique
Slanted roman type
30
True small caps
Same height and stroke of lowercase letters
31
""
Inch marks
32
“”
Quotation marks
33
How many points in an inch
72
34
How many picas in an inch
6
35
How many points in a pica
12
36
Kerning
To adjust the space between letters
37
Leading
To adjust the space in between lines
38
Word spacing
Defines additional space between words
39
Letter spacing
Usually called tracking a consistent degree of increase of increase or decrease of space between letters.
40
What are ligatures
Two or more letters joined in a single glyph
41
Alternate
A different character the designer has designed to go with the font to give it more variety
42
Readability
The ease at which the reader can recognize words, sentences, and paragraphs.
43
Legibility
The ease at which a reader can recognize individual letters.
44
Justified
Alignment method edges are even on both edges. Pros: clean compact shape on the page Cons: can be ugly spaces, rivers, to much hyphenation making it hard to read
45
Centered
Type of alignment. Uses: invitations, certificates and tomb stones. Cons: can break rhythm of text making it hard to read.
46
Flush left ragged right | FLRR
Alignment. Left edge hard and right edge soft. Pros: even word space, no big holes, Cons: be careful of a bad rag and to much hyphenation Try to make it look random and organic
47
FRRL
Alignment. Cons: hard to read Effective for: marginal notes, sidebars, pull quotes, or other passages that comment on a larger body or image
48
Differentiation
Used to emphasis a section of text. Typographic hierarchy. How: size, weight, color, position, type contrast These methods can be combined. Spacing matters.
49
Optimum pt size
11 pts
50
Leading
Optical. Long ascenders and descenders = less leading | Shorter ascenders and descenders = more leading
51
Drop cap
The first letter or word drop at least four lines down in a paragraph
52
Complementary typeface
A typeface That works well with another
53
Small caps
Used in the begging of chapters and for acronyms in running text
54
Indent
When the first line of a paragraph goes in
55
Hanging indent
Hangs out into the margins. Opposite of indent.
56
Ornamentation
Used instead of indents to break up a paragraph. Think pilcrow
57
Sub heads
Needs to be closer to the text it goes with. No indent afterwards.