The determinants of the demand for goods and services Flashcards

1
Q

define demand

A

when you are both willing and able to buy it/ something

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1
Q

why does the demand curve slap down?

A

There is an inverse (opposite) relationship between price and quantity.
- Quantity demanded increases when prices decreases
- when the price increases quantity demanded decreases

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2
Q

define contraction in demand

A

When price goes up, quantity demanded decreases, moving us along the curve

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3
Q

define extension in demand

A

When price goes down, Quantity demanded increases, moving us along the demand curve

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4
Q

what happens to the demand curve when the price changes on the demand curve?

A

we’ll see an extension or contraction in demand

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5
Q

what happens to the demand curve when something other than price changes?

A

the entire demand curve will shift

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6
Q

stat another word for shifts in demand

A

conditions of demand

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7
Q

state the 8 factors for a shift in the demand curve?

A
  • Advertising
  • fashion and trends
  • Population
  • age structure
  • Seasons
  • Income
  • substitute goods
  • Complementary goods
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8
Q

shifting demand: Advertising

A
  • will increase consumer loyalty to the good
  • at the same price, more of the G/S is demanded
  • QD increases, more will be demanded by consumers than before = outwards shift in the demand curve
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9
Q

shifting demand: Population

A
  • If population size were to decrease, demand will decrease as there will be fewer people to demand a G/S = inward shift in demand
  • If population size were to increase, demand will increase as there will be more people to demand a G/S = outward shift in means
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10
Q

shifting demand: age structure

A
  • People are living longer = more elderly people, this may increase demand for goods such a wheelchairs so that the elderly people can get around
  • the number of teenagers are decreasing as people are choosing to have fewer children, so demand for goods such a s video games will decrease - shifting demand inward
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11
Q

shifting demand: fashion and trends

A

If people’s fashion and taste change and a product are becoming outdated, demand will decrease because fewer people are now willing to buy the product

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12
Q

shifting demand: Seasons

A

As seasons change, demand for particular goods will also change:
- in winter demand for ski’s increase and In Fall demand for ski’s decrease
- Summer, demand for ice creams will increase

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13
Q

shifting demand: income

A

depends on whether the good is a normal or inferior good.
- if a normal good, any good customers will buy more of if they had a higher income
- if inferior good, any good consumers will buy less of if they had a higher income

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14
Q

shifting demand: substitute goods

A

substitutes replace another good
- when the price of another good goes down, demand for the original good decrease, increasing demand for the other good
- When the price of another good goes up, the demand for the original good increases, decreasing demand for the other good

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15
Q

shifting demand: Complementary goods

A

complementary gods are goods which are bought and used together
- If the price of one complementary good decreases, the demand for the other good will increase
- if the price of one complementry good goes up, the demand for the other good would decrease

16
Q

define inferior good

A
  • inferior good is a good for which demand decreases when incomes rise + Demand increases when income fall
    (EXAMPLE - SAINSBURY’S BRANDED BEANS)
17
Q

define normal good

A

normal good is a good for which - demand increases when income rises + Demand decreases when incomes fall (EXAMPLE - LUXURY GOOD)