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Business AS Level > The marketing mix - promotion and place > Flashcards

The marketing mix - promotion and place Flashcards

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Business AS Level (19 decks)

Business structure

Size of Business

Business objectives

Stakeholders in a business

Human Resource Management

The nature of marketing

Market Research

The marketing mix - product and price

The marketing mix - promotion and place

The nature of operations

Inventory management

Capacity utilisation and outsourcing

Business Finance

Forecasting and managing cash flows

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