Theme 1.5.3 - Business Objectives Flashcards

(6 cards)

1
Q

What is sales maximisation?

A

Where the focus is on generating the maximum revenue possible by selling its products/services

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2
Q

What is a market share objective?

A

Where businesses may aim to increase its market share by producing and selling better quality products than its competitors

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3
Q

What is cost efficiency?

A

A company’s ability to produce and deliver its products at the lowest possible cost

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4
Q

What is an employee welfare objective?

A

A company’s commitment to providing a healthy and safe-working environment for its employees

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5
Q

What is a customer satisfaction objective?

A

Where a business aims to achieve higher customer satisfaction by delivering high-quality products, providing excellent customer service and offering attractive pricing

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6
Q

What are social objectives?

A

Refers to a company’s commitment to addressing social or environmental issues

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