Theme 3.2: Business Objectives Flashcards

(4 cards)

1
Q

2 reasons why some firms choose to profit maximise?

A
  • It provides greater wages and dividends for entrepreneurs.
  • Retained profits are a cheap source of finance, which saves paying high interest rates on loans.
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2
Q

Why might a firm sales maximise?

A

The firms aims to sell as much of their good and services as possible without making a loss. Amazon did this with kindles as they sold as many as possible to gain market share, so they can earn more profits in the long run.

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3
Q

Draw a cost revenue diagram and label where

  1. Profit maximisation
  2. Sales maximisation
  3. Revenue maximisation
A
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4
Q

What is profit satisficing?

A

When a firm is earning just enough profits to keep its shareholders happy.

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