TLE (M.I.T.) W1

Question 1

it it the art and technique of arranging letters and characters

Answer 1

Typography

Question 2

the style or appearance of text

Answer 2

Type

Question 3

a graphical representation of a text

Answer 3

Font

Question 4

has extra slope; adjacent

Answer 4

Serif

Question 5

has no extra stroke; clean

Answer 5

Sans-Serif

Question 6

decorative and is also considered as the largest and diverse category of typeface

Answer 6

Decorative Style/Display Font

Question 7

have heavy serifs; minimal; no bracketing

Answer 7

Slab-Serif

Question 8

leads the eye of the reader; emphasis

Answer 8

Hierarchy

Question 9

the space between the text

Answer 9

Leading

Question 10

the space between the letters of a text

Answer 10

Tracking

Question 11

the space between the words of a text

Answer 11

Kerning

Question 12

a design style which comprises a myriad of characters of varying sizes and weight

Answer 12

Type Face

Question 13

an invisible line that shows where the text rest on

Answer 13

Baseline

Question 14

the height of capital letters

Answer 14

Cap Height

Question 15

the height of lowercase letters

Answer 15

X-Height

Question 16

the upward vertical; strokes above the cap height or baseline

Answer 16

Ascenders

Question 17

the downward vertical strokes below the base line

Answer 17

Descenders

Question 18

refers to how thick a text is

Answer 18

Weight

Question 19

this helps to convey ideas; emphasis

Answer 19

Contrast

Question 20

consistent; avoid confusing and messy interface

Answer 20

Consistency

Question 21

process of unifying and composing text; equal space, size, distance

Answer 21

Alignment

Question 22

most exciting element of typography

Answer 22

Color

Question 23

aims to create a clear distinction between prominent pieces

Answer 23

Hierarchy