Toolkit Terminology Flashcards
(95 cards)
What is G.A.S.P.P? - Text analysis and Audience
- Genre (How would you categorize the text?)
- Audience (Who reads the text?)
- Subject (What is the text about?)
- Producer (What kind of person or people have produced this text?)
- Purpose (Why did they write it?)
What is a Direct address? - Text analysis and Audience
This is the name of the person being spoken to. (Proper noun)
What is a second person pronoun? - Text analysis and Audience
E.g Do you need help smoking?
You
What is synthetic personalisation? - Text analysis and Audience
Fake relationship created with the reader. This is done to single the reader out
E.g Fifa 12 revolutionizes the game you love.
What is Inclusive address? - Text analysis and Audience
This groups the readers of the text. Uses first person plural pronouns. (We and us)
This group of the readers is called a pseudo community.
E.g We’ve all been there: Right girl, right place, wrong boyfriend.
What is an imperative clause used for sometimes in terms of address? - Text analysis and Audience
This commands the reader to do something.
E.g click here. or order now.
What is a register? - Text analysis and Audience
Register is used by writers and can be linked to address.
For instance the use of grammar. Stricter use of grammar (teacher, boss.) Looser use of grammar (Friend, family)
What is a preferred reading? - Text analysis and producer
The audience accepts and agrees with the values and messages of the text.
What is negotiated reading? - Text analysis and producer
Some audience accepts and agrees with the values and messages of the text.
What is oppositional reading? - Text analysis and producer
Some audience will completely disagree with the values and messages of the text.
What is a interactional text?
It is a text which is used to build and maintain relationships.
What is a transactional text?
A text used to convey information to get things done.
What are emoticons and smilies ? - Mixed mode and online/Text talk
Pictures of faces used to show emotion. They can also be created using punctuation.
What is the reduplication of letters? - Mixed mode and online/Text talk
Letters repeated to add emphasis
What is Phonetic spelling? - Mixed mode and online/Text talk
Spelling words as they sound. E.g dun instead of done.
What are acronyms and initialisms? - Mixed mode and online/Text talk
Using the first letters of words to make up phrases, e.g LOL ROTFLOL.
What is taboo language? - Mixed mode and online/Text talk
Words and phrases that aregenerally considered inappropriate in certain contexts. E.g Fuck, shit, cunt.
What is Cultural referencing ? - Mixed mode and online/Text talk
Using refernces to things that are happening in the media, music, t.v, fashion… etc. e.g The 80s called they want their outfit back.
What is deletion? - Mixed mode and online/Text talk
Removing words to make the utternce shorter, E.g Not seen it instead of I haven’t seen it.
What is letter/Number homophones? - Mixed mode and online/Text talk
Replacing words or part of words with letters and numbers that sound the same, e.g 2,C,U,8 Can be extended to make a whole phrase CUL8R
What is Free form formal conventions? - Mixed mode and online/Text talk
Online, we use language that is not dictated by the formality of standard spelling, punctuation and grammar
What is Abbreviation and contraction? - Mixed mode and online/Text talk
Shortening words, E.g Uni instead of university, or haven’t instead of have not.
What is replication of speech patterns? - Mixed mode and online/Text talk
The used of phrases, constructions and presentation to recreate stimulate visual and auditory features of spoken language e.g Um or er to suggest thinking.
What is Assimilation? - Phonological features
The complete loss of a sound in rapid connected E.g Wensday Foopball