Topic 2: Internal Organizational Resources Flashcards
(40 cards)
4 main categories of internal organizational resources.
physical resources
intellectual property
financial resources
human resources.
3 main categories of physical resources
- Location
- Equipment
- Plant
The location of a business is usually determined by the location needs of the stakeholders. Give 5 categories of location needs.
- Customers
- Labour market
- Suppliers
- Competitors
- Land
The tools needed to run the business.
Equipment.
Give examples of factors to be considered with equipment.
- Cost of leasing vs. buying or making
- Longevity
- Quality
- Maintenance costs
- Productivity (more expensive equipment may increase output)
When it comes to Plant (building and facilities), the main consideration is between buying, leasing, or building. Explain the pros and cons.
Building = slow, expensive, risky (hard to sell because very specialized); highly productive if successful because specialized.
Lease = fast, cheap, not as productive because not specialized.
Buy = middle ground.
typically includes things like a logo, brand, trade secret, design or invention.
Intellectual Property
4 main types of Intellectual Property.
Patent, Copyright, Trademark, Trade secret
The legal right to exclude someone else from producing and/or selling an invention for a finite period of time; exist to encourage innovation.
Patents
Allowing somebody else to produce the patented/copyrighted item in exchange for a fee.
License arrangement
Similar to a patent, but for a creative rather than a physical, invention (for example, a song, movie, book or images)
Copyright
Does copyright require an application in New Zealand?
No.
Know-how that isn’t protected by law, but is protected by their owners because of the competitive advantage they provide (ex// 11 herbs and spices).
Trade secrets
An Intellectual Property category; example is Ford’s moving assembly line. Can be protected as a trade secret, and occasionally patented.
Processes
Is a recognisable word or image that identifies a unique product or service.
Trademark.
A type of trademark that assert ownership, which will hopefully deter (some) others from using the same word/image, but lacks legal enforceability
Unregistered Trademarks (TM).
Trademark that provides full legal protection, but takes resources (time/money) to apply for, and can only be renewed if the ‘brand’ is still in use – that is, you can’t trademark a brand of soap then stop producing/selling the soap for ten years and expect to be able to renew the trademark.
Registered trademark (R).
The only two sources of funding.
Equity and debt.
money received in return for a portion of ownership in the business.
Equity finance
wealthy people (or companies acting on behalf of wealthy clients) who invest in young privately owned (that is, not publicly share traded) businesses. These ‘investors’ rely on their ability to identify potential (whether in a product, a brand, or an individual) – Dragon’s Den and Shark Tank are perfect examples of this.
Venture capitalists
A company decides to go public, and ‘offers’ an initial allocation of shares to the public – who give the company cash in return for shares.
Initial Public Offering (IPO)
What is the negative impact of equity finance on a business?
Sacrificing a portion of the ownership; these part owners will exert varying levels of influence.
What is the positive impact of equity finance to a business?
Most part-owners are in it for the long run. They are fine with minimal returns in the initial years.
money lent which must be paid back in agreed intervals plus interest.
Debt finance