topic 3 Flashcards
(47 cards)
Definition: Law of Demand
price and quantity demand have an inverse relationship because of the Law of Marginal Utility
Definition: Law of Diminishing Marginal Utility
utility as you consume more units of a specific G&S decreases therefore only lower prices will entice customers to consume more
Definition: Quantity Demand
the level of demand at a particular price
Describe the theoretical Demand Curve of a normal good
X axis = price / Y axis = quantity demand
negative sloping curve
Describe the movement of the Demand Curve
Movement ALONG the demand curve is due to a change in price (moving up is a contraction as price goes up / down is an expansion as price goes down)
Movement OF the demand curve is due a change in anything BUT price (shifting right is an increase / shifting left is a decrease)
What are the factors affecting market demand?
- population size
- demographic
- distribution of income
- consumer expectations for future prices
Describe the movement of a substitutes’ demand curve?
if income decreases, the DC shifts right
if income increases, the DC shifts left
Describe the movement of a compliment’s demand curve?
if income decreases, the DC shifts left
in income increases, the DC shifts right
Definition: Consumer Surplus
a measure of the utility that people gain from consuming G&S under the price mechanism (surplus of utility firms aim to get rid of using price differentiation)
Definition: Derived demand
the demand for the FOP/factor markets due to the demand for final G&S
Definition: Supply
the quantity of a good or service producers are willing to supply for sale at a particular price at a particular time shown through the supply curve, a graphical representation of the relationship between price and quantity supplied
What is the law of supply?
supply, profit and price have a positive/direct relationship (shown by the positive slope of the supply curve)
What are the factors affecting supply?
- price (of the specific G/S and the price of substitutes and compliments)
- cost of FOP
- technology changes
- producers expectations about the market
- producers preferences
- monopoly vs competition
- seasonal changes
- increase/decrease in productivity
Movement along the supply curve?
contraction/expansion due a change in price
Movement of the supply curve?
increase/decrease due to a change in anything BUT price
Definition: Producer surplus
difference between the price a producer sells the G/S for and its marginal cost (below the price and above the demand curve)
Definition: market equilibrium
where the demand curve and supply curve intercept (demand = supply)
Definition: Price mechanism
process by which decision about selling prices and production quantities are determined supply and demand curve equilibrium
What the roles of price?
Allocating resources so producers recieve max profit
Rationing to remove surplus and shortage
Incentivising producers to take risks and satisfy N/S
Scarcity - solve the problem of scarcity
Equilibrating supply and demand in markets
What are the motives for spending?
- speculatory
- precautionary
- transitionary
Demand decreases ____
price decreases and quantity supplied decreases (surplus)
Demand increases ____
price increases and quantity supplied increases (shortage)
Supply decreases ____
price increases and quantity supplied decreases (shortage)
Supply increases ___
price decreases and quantity supplied increases (surplus)