tourism gi Flashcards

1
Q

What is accuracy

A

a measure of how close the data is to the actual true value

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2
Q

What affects accuracy

A

Instrument readings

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3
Q

How to improve accuracy

A

Calibrate instruments

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4
Q

What is reliability

A

Results close to each other (consistent)

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5
Q

How improve reliability (2)

A

take a large number of samples/repeats

increase frequency of data collection

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6
Q

How determine validity (2)

A

Reliability + Accuracy

valid data/results/conclusions answer the hypothesis

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7
Q

When use scatter graph and when use liner graph

A

Scatter graph: used to compare two variables (not time)

Linear Graph: used to compare a variable against time (yes time)

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8
Q

What’s a landuse survey and how can it be used to conduct a tourism GI?

A

• Carried out to collect data on the type and distribution of land use
in an area
• Tourism: identify the types of shops or services in an area

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9
Q

how to make landuse survey (5 steps, use ur own words)

A

• On a blank sheet of paper, mark out the selected street.
• From the starting point (which should be at one end of the selected
street), start walking down and observing the different land uses on
the ground floor or the second floor of the shop houses if applicable.
• Use boxes to represent the shop houses / shops along the selected
street.
• Label the different land uses observed in the respective boxes.
• Repeat this process until you reach the other end of the street

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10
Q

What are some features a landuse map have (5)

A
• Title
• Legend for classification of landuse – appropriate terms, colour
scheme
•  labelling and annotation
• Direction
• Date and time
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11
Q

What is the optimal length for questionaire

A

10 qns (mostly closed)

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12
Q

What is the optimal questionaire design (6)

A
  • Do not put in embarrassing or irrelevant questions
  • Balance of open and closed questions
  • Avoid sensitive questions
  • Avoid leading questions
  • Avoid double questions
  • Avoid double negatives in qns questions
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13
Q

What is interview used for

A

To get a more in-depth and open ended information

can follow up after survey

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14
Q

What is a perception survery

A

• A survey using pairs of opposite words to talk about something
• Shows the two extreme ends of each pair (eg: clean versus dirty)
• Alternatively use a Bi-polar scale (-3 to +3) to indicate a negative
assessment through to a positive assessment, with 0 representing
neither good nor bad
• Respondents will select the scale which represent their views

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