Types of Conformity

Question 1

what are the three types of conformity?

Answer 1

compliance, internalisation, identification

Question 2

who proposed the three types of conformity?

Answer 2

Kelman (1958)

Question 3

what is compliance?

Answer 3

when an individual accepts influence because they hope to achieve a favourable reaction from those around them

Question 4

what is internalisation

Answer 4

when an individual accepts influence because the content of the attitude proposed is consistent with their own value system

Question 5

what is identification?

Answer 5

where an individual adopts an attitude so they can be associated with a person or group

Question 6

what is normative social influence?

Answer 6

usually referred to as ‘compliance’.
the individual conforms with the expectations of the majority in order to gain approval or avoid social disapproval.

Question 7

what is informational social influence?

Answer 7

occurs when an individual accepts information from others as evidence about reality.

Question 8

when is informational social influence most likely to occur?

Answer 8

when the situation is ambiguous or if others are experts. as a result, it involves changing both public and private attitudes and behaviour.

Question 9

what is informational social influence an example of?

Answer 9

internalisation

Question 10

NSI vs ISI evaluation points

Answer 10

1. relationship between compliance and internalisation
2. Asch as support
3. Genness as support for ISI

Question 11

NSI vs ISI: Ao3 point 1

Answer 11

the relationship between compliance and internalisation is complicated because of difficulties in knowing which is taking place.
For example, it is assumed that a person who agrees with a majority publicly yet disagrees in private, must be demonstrating compliance (NSI).
However, it is also possible that acceptance of the group’s views have occurred in public yet dissipates later in private.
This could be because they have forgotten information given by the group or because they have received new information that changes their mind.
This could mean that the individual is actually demonstrating internalisation (ISI) rather than compliance.
Suggests its harder to determine between NSI and ISI due to complications in the relationship between compliance and internalisation