Unit 1 Exam revision - glossary terms Flashcards
(87 cards)
Define market research
The process of investigating and analysing the activities and behaviours of customers and competitors in a specific industry, such as the strengths and weakness of competitors, and how many customers are in a market.
Define business mentor
An experienced and knowledgeable business person, who provides guidance and advice.
Define Special Interest Groups
Organisations or a group of people that seek to influence laws, policies, or behaviours to benefit a specific cause.
Define market need
A gap in the market represented by customer needs that are currently unmet or underrepresented by competitors in the same industry.
Define business goal
What a business wants to achieve within a specific time frame.
Define unions
Organisations composed of individuals who represent and speak on behalf of employees in a particular industry to protect and improve wages and working conditions.
Define decision-making
The skill of selecting a suitable course of action from a range of plausible alternatives.
Define values and beliefs
The principles, standards and assumptions upheld by individuals or groups of people, which influence how they make decisions, for example, there is now a belief that businesses should have a positive impact on the community and the environment.
Define technological developments
The invention and innovation of tools that solve problems and enhance processes.
Define environmental lobby groups
Organisations that advocate for the protection of the environment and promote environmental issues to businesses, the government and the public.
Define capital resources
Man-made goods used in the production of goods and services.
Define legal and government regulations
Laws and rules made by parliaments and governments, as well as decisions made by the courts.
Define business plan
A document that outlines a business’s goals and objectives, as well as strategies to achieve them.
Define franchise
A business model that grants another person the right to operate under its name, use its business systems, and sells its good and services.
Define direct-to-customer business
A business model where the business’s products are sold directly to consumers with no intermediaries involved.
Define labour resources
The people who provide the business with their skills and qualifications to conduct business actitivites.
Define Private Limited Company
An incorporated business structure that has at least one director and a maximum of 50 shareholders.
Define Corporate Social Responsibility
The ethical conduct of a business beyond legal obligations, and the consideration of social, economic, and environmental impacts when making business decisions.
Define global markets
The area in which businesses trade goods and services, comprised of both businesses and customers from all across the world.
Define innovation
The process of providing new solutions to existing problems by creating and implementing new ideas or significantly improving upon an existing good, service, or way of doing something.
Define formal networks
Interconnected groups of people and official organisations that assist in offering professional support to business owners.
Define interest rates
The amount paid for money that has been borrowed, expressed as a percentage.
Define SWOT analysis
A planning analysis tool that helps a business identify its internal and external strengths and weaknesses, as well as any external opportunities and threats.
Define business associations
Organisations that advise and support businesses in a particular industry.