Unit 2 - Social Influence Flashcards

1
Q

What is Conformity?

A

Effect of real or unseen group pressure.

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2
Q

Group Size affecting Conformity

A

When there was 2 confederates 13.6% of participants conformed, when there was 3 confederates 31.8% of participants conformed.

Weakness= if the answer is obvious then people will conform less and will not depend on the group size.

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3
Q

Anonymity affecting Conformity

A

When you write your answer anonymously then Conformity decreases.

Weakness= another research showed that being a friend or a stranger from the other people determined on wether you conformed or not without anonymity affecting.

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4
Q

Task Difficulty affecting Conformity

A

Making the task higher increases Conformity.

Weakness= expert people will still not conform when the answer is harder

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5
Q

Personality affecting Conformity

A

Internal locus of control= less Conformity
External locus of control= more Conformity

Weakness= locus of control is not that important in familiar situations, when your Behavior is determined on how you acted in the past.

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6
Q

Expertise affecting Conformity

A

When you have more knowledge about the task you will conform less.

Weakness= people might conform to be liked.

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7
Q

Conformity- Asch’s Study

A

Aim: investigate pressure in a situation in which the answer is clear.

Method: 123 American men, 2 cards: 1 with 1 standard line and 1 with 3 comparison lines, 12 times confederates gave the wrong answer.

Result: participants conformed 1/3 times and never conformed in 25% of times.

Conclusion: people are influenced by group pressure.

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8
Q

What is Obedience?

A

It is the response to a direct order from an authority figure.

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9
Q

Agency affecting Obedience

A

Being in an agentic state means you follow orders without responsibility.

Weakness= people may have not thought that shocks were real.

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10
Q

Authority affecting Obedience

A

When the authority is a high authority figure, Obedience increases.

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11
Q

Culture affecting obedience

A

Depending on were you are from you will conform less or more.

Weakness= people from countries which are supposed to be really obedient can not be obedient.

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12
Q

Proximity affecting Obedience

A

When the authority figure is nearer to the participant Conformity increases and when the participant is nearer to the victim then Conformity decreases

Weakness= if a child tells you to give him 5$ near to you and his mum tells you not to do it form a long distance you will obey the mother.

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13
Q

Authoritarian personality affecting Obedience.

A

People with authoritarian personality conform more.

Weakness= the test was based on a flawed questionnaire.

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14
Q

Cognitive Style affecting Obedience.

A

When people have a black or white way of thinking, things are bad or wrong and follow all stereotypes they are more likely to obey.

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15
Q

Childhood affecting Obedience.

A

When you have had a strict childhood with high standards of success you have more chances of having authoritarian personality.

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16
Q

Scapegoating affecting Obedience

A

When you feel angry to your parents for being too strict and put it into people who are socially inferior.

17
Q

Obedience- Milgram’s Study

A

Aim: investigate if Germans are different in obedience.

Method: 40 male participants, that are ‘teachers’ who will give a shock to the learner each time he gives a wrong answer.

Result:
people who stoped=
Below 300 volts= 0
Up to 450 volts(end)= 65%

Conclusion: obedience is more related to social than Dispositional factors.

Weakness= Milgram made an experiment with people who followed orders till the end on his experiment and noticed that they gave positive on F-scale.

18
Q

What is Prosocial Behaviour?

A

behavior which benefits others and may not benefit you.

19
Q

Presence of others affecting Prosocial behavior.

A

The more people present the less prosocial behavior, Latané found that 85% people helped when alone but only 31% people with 4 others helped.

Weakness= it also depends on the situation

20
Q

Cost of helping affecting prosocial behavior

A

When you are in danger of loosing something you help less

Weakness= the interpretation of the situation is really important.

21
Q

Similarity to victim affecting Prosocial behavior

A

When the victim has something in common to you, you will help more.

Weakness= when helping costs you more you will not help

22
Q

Expertise affecting Prosocial behavior

A

When you are an expert you will help more because you know more things so you can help more

Weakness= people from different cultures act different.

23
Q

Prosocial behavior- Piliavin’s Subway study

A

Aim: investigate if the characteristic of the victim affects Prosocial behavior

Method: male confederate fell on the subway, 103 times being ‘drunk’ or ‘disabled’

Result= when disabled 95% helped, when drunk only 50% helped. Help was equally likely in empty or full carriages.

Conclusion= characteristics of the victim affect help, situation does not.

Strength=
real situation so real behavior
Qualitative data gives lots of detail about results

Weakness=
natural environment so lots of EVs
Only people from the city

24
Q

What is Crowd and Collective behavior?

A

Behaving differently when you are with a group of people than when you are alone.

25
Q

Deindividuation affecting Crowd and Collective Behavior

A

When you loose your identity and sense of responsibility in the group.

Weakness= being forced to be with others can be unpleasant so it can explain antisocial behavior.

26
Q

Social Loafing affecting Crowd and Collective Behavior

A

You put in less effort because your personal work cannot be identified.

Weakness= it also depends on the task, in creative tasks people produce more.

27
Q

Culture affecting Crowd and Collective Behavior

A

If you are from a collectivist country you will work well in a team, if you are from a individualist country you will work worst in a team

Weakness= harder to make predictions if people belong to 2 different cultures.

28
Q

Personality affecting Crowd and Collective Behavior

A

People with external locus of control are more influenced by Crowd behavior

Weakness= in another experiment personality made no difference

29
Q

Morality affecting Crowd and Collective Behavior

A

Strong sense of right or wrong makes you resist pressure from group norms

30
Q

Deindividuation- Zimbardo’s Study

A

Aim: study effects of loss of individual identity

Method: female participants told to give electric shocks either wearing normal clothes and name tags or a large coat and a hood.

Result: people with the coat pressed the button twice as long.

Conclusion: anonymity increases aggression