Unit 4 Academic vocab

Question 0

Level of sophistication in language, word choice, appearance, & delivery of a message

Ex: formal, semi-formal, informal

Answer 0

Formality

Question 1

The attitude towards a subject.

Ex. Humorous, sentimental, hostile, sympathetic, neutral

Answer 1

Tone

Question 2

Business-like, high-level vocabulary, very structured.

Ex: Business letter, school communications, informational writing

Answer 2

Formal tone

Question 3

Very personal, sometimes slang vocabulary

Ex: Notes to friends, text messages

Answer 3

Informal tone

Question 4

The ability to affect other people’s thinking

Ex: causing positive or negative thinking

Answer 4

Influence

Question 5

Make someone believe something

Ex: if you graduate from school, you will have a better job and make more money

Answer 5

Persuade (persuasive)

Question 6

The main point expressed about a topic

Ex: Point of view

Answer 6

Argument

Question 7

An argument that is not really sound that may still be convincing

Ex: trust me, I know my best friend wouldn’t do that

Answer 7

Rhetorical fallacy

Question 8

The means of persuasion an argument

Ex: – Emotional – ethical and (right or wrong) – logical

Answer 8

Appeal

Question 9

Pins on faulty logic (reasoning)

Ex:cats are better than dogs because they’re cuter and cleaner.

Answer 9

Logical fallacy

Question 10

Unfairly appeals to a person’s emotions

Ex: – You need expensive shoes are people won’t think you are cool

Answer 10

Emotional fallacy

Question 11

Unreasonable attack on the right is on the Writers own authority or character

Ex: Sarah’s friend was arrested; therefore, there must be a troublemaker.

Answer 11

Ethical fallacy

Question 12

Fallacy that is a personal attack on a character to distract from the argument

Ex:Mexican, so you can’t tell me the best place to eat pizza.

Answer 12

Ad hominem

Question 13

A statement in support of particular truth, facts, or claim.

Ex: and actors says he/she uses a product and it works

Answer 13

Testimonial

Question 14

A fallacy in which there is an overstatement of more than is true.

Ex: all advertisements are misleading

Answer 14

Exaggeration

Question 15

Fallacy that applies by generalizations to a person or group which are often untrue.

Ex: teenagers are lazy.

Answer 15

Stereotyping

Question 16

Agreeing to an argument simply based on another person who may not be fully qualified

Ex: my Sunday school teacher said it so it must be true.

Answer 16

Appeal to authority

Question 17

Fallacy in which a claim is based on faulty logic relating two things because they’re in the same category

Ex: Poodles are good inside dogs. German shepherds are dogs, so they would make good inside dogs.

Answer 17

Categorical claim

Question 18

Very specific or clear to understand

Ex: -the law says you must attend school. - attending school is important.

Answer 18

Explicit message

Question 19

Uses graphics, body language, etc. to communicate meaning- the meaning must be inferred (implied)

Ex: there are serious consequences if you don’t attend school

Answer 19

Implicit message