Unit 7 Flashcards
(39 cards)
what are the four characteristics of a perfectly competitive market?
many buyers and sellers, identical products, free entry and exit, perfect information
if marginal revenue is greater than marginal cost, the firm should do what?
increase its output
if marginal cost is greater than marginal revenue, the firm should do what?
decrease its output
when are marginal revenue, and marginal cost exactly equal?
at the profit maximizing level of output
A competitive firm maximizes profit by choosing the quantity at which
marginal cost equals the price
a competative firms short run supply curve is what?
its marginal cost curve, above its average-variable cost curve
If a profit-maximizing, competitive firm is producing a quantity at which marginal cost is between average variable cost and average total cost, it will
keep producing in the short run but exit the market in the long run
if a competative firm is a price taker, what does that mean for its revenue?
its revenue is proportional to the amount of output it produces. The price of the good equals both the firm’s average revenue and its marginal revenue.
how does a firm maximize profit?
a firm chooses a quantity of output such that marginal revenue equals marginal cost
when does a firm decide to temporarily shut down?
when it cannot recover its fixed costs, if the price of the good is less than AVC
when does a firm choose to exit?
it will choose to exit if the price is less than average total cost
in a market with free entry and free exit, profits are driven to what in the long run?
zero. In this long-run equilibrium, all firms produce at the efficient scale, price equals the minimum of average total cost, and the number of firms adjusts to satisfy the quantity demanded at this price.
what is the profit maximizing rule?
firms maximize profit when marginal revenue equals marginal cost
where should you always produce?
where MR meets MC
which of the following is necessarily true when a competative firm maximizes profit where the price is greater than average total cost?
firms will enter the market if there are low barriers to entry
the difference between total revenue and total cost gives you what?
profit
if the ATC is above the MR line, what are you making?
a loss
In the short run, what is the level of output a profit-maximizing price taker should choose?
P = MC, but only if P ≥ AVC
Which one of the following is not a condition for a firm’s long-run decision to exit the market?
P < TC
A firm will shut down in the short run if the total revenue that it would get from producing and selling its output is less than its _________ costs.
variable
In the long run, when will a profit-maximizing firm choose to exit a market?
when total revenue is less than total cost
The demand for the product of a competitive price-taker firm is
perfectly elastic.
If marginal cost for a firm exceeds marginal revenue, what can be said about the firm?
It may still be earning a profit.
When profit-maximizing firms in a competitive market are earning profits, what must be happening in the market?
New firms are entering the market