what is the external environment Flashcards
(3 cards)
1
Q
what is the external environment
A
elements outside a business that may act as pressures or forces on business operations
2
Q
what is the operating environment
A
Consists of stakeholders external to the business who have a direct impact on business operations, like: suppliers and customers
3
Q
what is the macro environment
A
broader forces, conditions, and trends in the economy and society within which a business operates, like: global issues and CSR