Why Did Churchill Lose Office 1945 Flashcards
(8 cards)
How did the electorate view the conservatives ?
With sceptaeism that they would deliver proper reforms
Conservative indifference to high unemployment was a major critism
Why were Labour seen to be the party to deliver reform ?
- wartime reports offered better prospect for working class and the popular Beveridge report was written by a Liberal but electorate accociated it with Labour
- Conservative blamed for the hungry decade of the 30s and appeasement while Labour offered a progressive manifesto for change
- Churchill was seen as a figure by himself and didn’t represent the conservatives. Didn’t help by making ridiculous accociations of Labour and the Gestapo
- War produced social mobility many wanted greater opportunities for ordinary people and many saw Labour as against the class ridden Britian
How important were wartime decisions for Labour ?
Very as many saw the labour ministers as being the ones focused on domestic policy and more likely to pass reform
What was the election result ?
Labour 47% of votes and 61% of seats with 393 seats it was a landslide
Conservatives 36.2% of votes and 30% of seats
Why Churchill war time reputation making him appear redundant ?
His superhuman task and succeeding the war made him almost redundant
To him military conduct was his overriding passion and everything else including party policies was secondary
Was the Labour campaign effective ?
- Ran an effective propaganda war on the home front
- Vilified members of the pre war Conservative Party as being Hitler appeasers and responsible for Britain’s failure to re arm
Painted the 1930s as a period of unemployment - Campaigned on the adoption of the Beveridge report which contrast well compared to the conservatives accused of delaying justice
- emphasized nationalization of industry, fully employment and social security and housing which was seen to be the most important according to polls
- February 1945 Labour ahead by 18% in opinion polls
How did Churchill speak speak of Beveridge ?
A ‘windbag and a dreamer’
What was the conservative campaign center around ?
How was this undermined ?
Churchill on whom their case rested
WSC made a speech 4 June warning that a socialist state would require a Gestapo and this preposterous allegation did anything but win over voters