Written mode Flashcards
(14 cards)
What’s the text producer and receiver?
- text producer is the person or group of people who create the text
-text receiver is the person or group of people who read, watch, or listen to it
What is audience address?
the way a speaker or writer acknowledges and interacts with the people they are communicating with eg using ‘you’
What is audience positioning?
the way a text intentionally guides the audience towards a specific interpretation or understanding of its content.
What is synthetic personalisation?
texts address a broad audience as if they were individuals, creating a sense of intimacy and directness
What are conventions?
expectations of what you’d see in a genre
What is register?
The level of formality that’s determined by context
It is either written in high or low register
What is the situation of use?
A specific place, time, and context where communication takes place
What is audience construction?
Texts that construct ideas of who the audience is by addressing them in a certain way
What is the frozen level in levels of formality?
Set phrases that don’t change
(weddings, ceremonies)
What is the formal level in levels of formality?
Used in professional environments with no interaction between speaker and audience
What is the consulative level in levels of formality?
Used in conversations between nonfamily and friend members
(eg teachers, employees)
What is the Casual level in levels of formality?
Language used between people who know each other well
(friends)
What is the intimate level in levels of formality?
Language used among families close friends and lovers
(eg code and invented words)
What are the 5 features of speech and writing?
Writing-
monologue, one way
fixed
planned
structured
grammatically complex
Speech-
dialogue, interactive
flexible
spontaneuos
loosely structured
grammatically simple
