Your Guide to Beach Safety Flashcards

1
Q

Use of language

A

-Statistics and figures to represent a factual case that cannot be denied
‘crews have saved more than 137,000 lives’

-Emotive language to connect with reader
‘I was crying and just so relieved…’

-Use of 2nd person addressing the reader directly and is a powerful way of encouraging the reader to engage with text
‘can take you by surprise’

-Imperatives
‘know your flags’

  • simpe language, maximising audience
  • Informative writing
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2
Q

Purpose

A
  • To inform people of all ages the dangers/rules of the beach
  • Display key safety info
  • Make readers aware of what the RNLI is and how it serves the public
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3
Q

Use of layout

A

Easy to read/ be understood by all ages:

  • short concise bullet points, stars stand out, friendly
  • paragraphs under clear CAPITAL sub headings
  • Pictures aid the text in conveying message of text
  • Crew shown to be hard at work, boy and mum reunited
  • Use of diagrams to show demonstrations and give examples
  • Logo professional

-Contrast in font jumps out

  • Very bright/bold colours to draw reader’s attention
  • Colours shown in blocks and convey the tone of section of brochure
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4
Q

Order of sections

A
  • Story draws you in, tips and then statistics

- Positives first, donations last

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