business- theme 4

This class was created by Brainscape user Hannah Hunter. Visit their profile to learn more about the creator.

Decks in this class (13)

4.4.1 Impact of MNC's
What is a multi national company,
What impact do mnc s have on the ...
2  cards
4.3.3 Cultural and social factors
What does a business need to do w...,
What is high and low context comm...
2  cards
4.3.2 Global niche markets
What are the features of global n...,
How do the 4p s help to different...,
What are the advantages and disad...
3  cards
4.3 Global marketing
What is a global marketing strategy,
What is glocalisation,
What is polycentric marketing
8  cards
4.2.5 Global competitiveness
What is the benefit of being a mu...,
What is porters cost leadership,
What is porter s differentiation
3  cards
4.2.4 Reasons for global mergers or joint ventures
What is intellectual property,
Why might a business do a global ...,
What is a joint venture
4  cards
4.2.1 Conditions that prompt trade
Why do businesses want to target ...,
What factros contribute to intern...,
What is off shoring
5  cards
4.1.5 Trading blocs
What is a trading bloc,
What are the pros and cons of bei...
2  cards
4.1.4 Protectionism
Why might a government put protec...,
What will tariffs do to consumer ...
2  cards
4.1.3 Factors contributing to increased globalisation
What factors contribute to increa...,
What are the benefits of trade li...,
What are the benefits of trade li...
11  cards
4.1.2 FDI
Why might a business do fdi,
How do countries benefit from fdi,
What is vertical fdi
4  cards
4.1.1 Growing economies
What are some features of a stron...,
What are the pros and cons of hig...
2  cards
Assessment of a country as a market and production location
What factors affect the suitabili...,
What factors affect the suitabili...,
3  cards

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business- theme 4

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