Description
Learning Outcome
2.1 Understand the factors that contribute to the price of wine.
2.2 Understand the types of businesses engaged in the production of wine and options for getting wine to the point of sale.
2.3 Understand key considerations in wine marketing.
Decks in this Class (21):
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D2c02 Factors Affecting Wine Price Suppl
D2C02 Factors Affecting Wine Price - Supply and Demand
Sample Cards:20 ideal balance supply and demand,20 explain oversupply effects,20 explain overdemand effects107 CardsPreview Flashcards -
D2w1 Quiz On Factors Influencing Demand
D2W1 QUIZ on Factors influencing demand
Sample Cards:after a rapid rise before this date cons,the usa overtook france and italy to bec,sales of still wines have been declining25 CardsPreview Flashcards -
D2c03 Business Engaged In Wine Productio
D2C03 Business Engaged In Wine Production
Sample Cards:list major types of business engaged in,what is an estate producer,advantages of estate producers30 CardsPreview Flashcards -
D2c04 Options For Getting Wine To Pos
D2C04 Options For Getting Wine To POS
Sample Cards:why are markets for alcoholic beverages,define free market,list three types of market33 CardsPreview Flashcards -
D2c05 Reaching Consumer In Free Market R
D2C05 Reaching Consumer In Free Market - Retail
Sample Cards:list major retail outlets to end consume,give a few examples of major supermarket,which outlet has the largest share of wi31 CardsPreview Flashcards -
D2c06 Reaching Consumer In Free Market H
D2C06 Reaching Consumer In Free Market - Hospitality
Sample Cards:major sub sectors of hospitality,key features of specialist wine bars,what kind of producers could be attracte8 CardsPreview Flashcards -
D2c07 Other Types Of Market
D2C07 Other Types Of Market
Sample Cards:what are other types of market compared,examples of countries with monopoly mark,benefit of monopoly markets11 CardsPreview Flashcards -
D2c08 Introduction To Marketing Wine
D2C08 Introduction To Marketing Wine
Sample Cards:give on definition of marketing,in the context of marketing what does co,the goal of marketing5 CardsPreview Flashcards -
D2w2 Quiz On Wine Business
D2W2 QUIZ on wine business
Sample Cards:this is a term used mainly in north amer,large companies which have interests in,makes wine exclusively from their own vi23 CardsPreview Flashcards -
D2w2 Quiz On Getting Wine To The Point O
D2W2 QUIZ on Getting Wine to the Point of Sale Quiz on Getting Wine to the Point of Sale
Sample Cards:wine sales are usually split into two br,briefly outline the benefits and problem,briefly outline how by employing a distr25 CardsPreview Flashcards -
D2c09 Identifying The Product Brand To B
D2C09 Identifying The Product/Brand To Be Marketed
Sample Cards:stages of product life cycle,marketing strategy for the introduction,marketing strategy for the growth stage30 CardsPreview Flashcards -
D2c10 Analyzing Market Identifying Consu
D2C10 Analyzing Market & Identifying Consumer
Sample Cards:what areas should an analysis of the cur,the most common way to analyze current m,how can swot be used during the marketin16 CardsPreview Flashcards -
D2c11 Setting Objectives Of Marketing St
D2C11 Setting Objectives Of Marketing Strategy
Sample Cards:why are clear objectives necessary,key areas of objectives,list major types of marketing strategy4 CardsPreview Flashcards -
D2c12 Devising Marketing Strategy
D2C12 Devising Marketing Strategy
Sample Cards:what is the marketing mix,what is the product in the context of ma,what should marketing communicate with r48 CardsPreview Flashcards -
D2c13 14 Monitor Marketing Options
D2C13&14 Monitor & Marketing Options
Sample Cards:why is monitoring marketing necessary,ways to measure the success of a marketi,list different ways in which companies c3 CardsPreview Flashcards -
D2w3 Quiz On Marketing Analysis
D2W3 QUIZ on Marketing Analysis
Sample Cards:what is the primary aim of marketing sel,although the marketing process often isn,match the appropriate marketing strategi27 CardsPreview Flashcards -
D2w4 Quiz On The Three Tier System
D2W4 QUIZ on the Three Tier System
Sample Cards:in the usa legislation controlling bever,what are some of the benefits that distr2 CardsPreview Flashcards -
L3c2 Wine With Food
L3C2 - Wine With Food
Sample Cards:which two components in food that can ma,which two components in food can make a,generallyhas more impact on the waywill33 CardsPreview Flashcards -
L3c3 Storage And Service Of Wine
L3C3 - Storage And Service Of Wine
Sample Cards:what is the ideal long term storage temp,where is one of the worst places in a ho,what are the two biggest risks with long36 CardsPreview Flashcards -
L3c10 Factors That Affect The Price Of W
L3C10 - Factors that Affect the Price of Wine
Sample Cards:what are the seven broad brackets into w,what are the costs associated with estab,what is typically the largest production44 CardsPreview Flashcards -
L3c11 Wine And The Law
L3C11 - Wine and the Law
Sample Cards:what is the primary concern of authoriti,give an example of an area of food safet,what is the issue if so2 levels are not46 CardsPreview Flashcards
Current Learners (12)
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Giuseppe Bonifaci 2343 cards viewed
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priscilla hennekam 299 cards viewed
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Alexia Ga See full stats
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Geoffrey Van Elderen See full stats
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Shelley Cartland See full stats
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Fred Benjamim See full stats
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Louise Mosgaard See full stats
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Simon Browning See full stats
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Fiona Hawkins See full stats
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