This class was created by Brainscape user Jenny Chau. Visit their profile to learn more about the creator.

Decks in this class (13)

Basic Facts
Tourism definition der world tour...,
Facts and figures about the world...,
Social cultural and economic sign...
5  cards
Chapter 1: The metamorphosis of services
I importance of services tourism ...,
The service economy,
Growth in the service sector
15  cards
Chapter 2: Special features of services
I four characteristic features of...,
Intangibility properties,
Heterogeneity levels consequences...
11  cards
Chapter 3: Service quality
I development of quality manageme...,
Quality gurus,
Why is quality important
16  cards
Chapter 4: Understand and involve customers
I concept of customer centricityk...,
Customer centricity,
Guestology disney
17  cards
Chapter 5: Service vision, service design and service interaction
I service visionservice vision role,
Service vision,
Service strategy
15  cards
Chapter 6: Service Marketing: Customer Experience Management and Customer Relationship Management
I service marketingnew integrated...,
Integration of marketing operatio...,
Ii marketing mix for servicesexte...
10  cards
Chapter 7: Service guarantees, service failure and service recovery
I service failureservice quality ...,
Sources and challenges of service...,
Ii service guaranteesservice guar...
11  cards
Chapter 8: Manage and involve employees in service organizations
I relevance of personnel manageme...,
Five reasons for the special mean...,
Emotional labor
10  cards
Chapter 9: Leadership in service organizations
I leadership and leadership style...,
Leadership style,
Ii requirements for leaders emoti...
10  cards
Übungen
Accra beach hotelvariations in de...,
Accra beach hotelincomes and lost...,
Singapore airlines 5 elements of ...
10  cards
Group Presentations
Bio hotel stanglwirt,
Pun pun sustainable living and le...,
Spicers retreats australien
5  cards
Guest Presentations
Aidathe cruise market germany pre...,
Aidayield management in the cruis...,
Aidaprice differentiation
4  cards

More about
tourism management

  • Class purpose General learning

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