understanding ways to collect data Flashcards

1
Q

it is a branch of mathematics dealing with the collection, analysis, presentation, interpretation, and conclusion of data

A

statistics

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2
Q

it is a branch of statistics where statistical techniques are used on biomedical data to research a conclusion

A

biostatistics

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3
Q

it is an important part of data collection, analysis, and presentation

A

measurement scale

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4
Q

it is an important step to communicate our information and findings to the audience and readers in an effective way

A

data presentation

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5
Q

these are a collection of facts such as values or measurements

A

data

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6
Q

it is a situation or value that does not change

A

constant

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7
Q

characteristic, number, or quantity that increases or decreases over time or takes different values in different situation is called

A

variables

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8
Q

the variable, value of which affects the value of another variable and is not affected by the change in the value of another variable is known as

A

independent variable

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9
Q

the variable, value of which may change due to change in the value of another variable is called

A

dependent variable

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10
Q

the variable that affects the cause-and-effect relationship between these two variables is called

A

moderator variable

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11
Q

if the effect of such variables that can affect the cause and effect relationship of dv and iv is eliminated it is called

A

controlled variable

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12
Q

variable that may affect the cause and effect relationship of dv and iv but either cannot be measured clearly or is to be ignored during research

A

intervening variable

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13
Q

nominal and ordinal are assessed in terms of words or attributes called

A

qualitative data

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14
Q

discrete and continuous variables are part of

A

quanti data

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15
Q

it is the data that show some quantity through numerical value and is also known as metric data

A

quantitative variable/data

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16
Q

it is the quantitative data but its values cannot be expressed in decimal form

A

discrete variable

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17
Q

these are measured in values and can be quantified and presented in decimals

A

continuous variable

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18
Q

it is the process of gathering and measuring information on variables of interest in an established systematic fashion that enables one to answer stated research questions, test hypotheses, and evaluate outcomes.

A

data collection

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19
Q

it is one of the sources of primary data that require an artificial or natural setting in which to perform logical study to collect data

A

experiments

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20
Q

it is the most commonly used method in social sciences and can be conducted in different methods

A

survey

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21
Q

it is the most commonly used method in survey. this is a list of questions either open-ended or close-ended for which the respondents give answers

A

questionnaire

22
Q

it is a face-to-face conversation with the respondent.

A

interview

23
Q

it refers to data collected by investigators from research papers that are already published online

A

secondary data

24
Q

it is numerical in nature and can be mathematically computed,

A

quantitative data

25
Q

it relies on random sampling and structured data collection instruments that fit diverse experiences into predetermined response categories

A

quantitative data collection methods

26
Q

two main quantitative data collection methodS

A

SURVEY AND ONE-ON-ONE INTERVIEWS

27
Q

these are types of observational research in which the market researcher conducts surveys from a specific time period to another.

A

longitudinal studies

28
Q

this survey is often implemented for trend analysis or studies where the primary objective is to collect data and analyze a pattern in data

A

longitudinal studies

29
Q

these are types of observational research in which the market research conducts surveys at a particular time period across the target sample

A

cross-sectional studies

30
Q

this quantitative data collection method was also traditionally conducted face-to-face but has shifted telephonic and online platforms.

A

one-on-one interviews

31
Q

it is a systematic process of gathering observations or measurements. it allows you to gain first-hand knowledge and original insights into your research problem

A

data collection procedure

32
Q

first step in collecting high-quality data

A

define the aim of your research

33
Q

second step in collecting high-quality data

A

develop operational definitions and procedures

34
Q

step 3 in collecting high-quality data

A

choose more than one data collection technique

35
Q

step 4 in collecting high-quality data

A

begin to collect your data

36
Q

these are exploratory in nature and are mainly concerned with gaining insights and understanding on underlying reasons and motivations

A

qualitative data collection methods

37
Q

_______ (_____) credit qualitative methods with the acknowledgement of abstraction and generalization

A

Monette et al. (2010)

38
Q

it is noted that ________ are often regarded as providing rich data about real life people and situations and being more able to make sense of behavior and to understand behavior within its wider contexr

A

qualitative methods

39
Q

popular qualitative data collection methods used in business studies are

A

interviews, focus groups, observation, and action research

40
Q

Data collection approaches for quali research usually involves

A

direct interaction w individuals on a one-to-one basis; or direct interaction with individuals in a group setting

41
Q

these are exploratory and usually more focused on gaining insights and understanding the underlying reasons by digging deeper

A

quali data collection method

42
Q

quali data collection method that may be structured, semi-structured, or unstructured

A

interviews

43
Q

quali data collection method that may be homogenous and semi-structured

A

focus group

44
Q

quali data collection method that may be in natural setting and detailed documentation

A

observations

45
Q

this can be referred to as depth or in depth interviews

A

unstructured interviews

46
Q

sometimes also called focused interviews. a series of open-ended questions based on the topic areas the researcher wants to cover

A

semi-structured interviews

47
Q

the interviewer asks the responden the same questions in the same way

A

structured interviews

48
Q

it is sometimes used when it is better to obtain info from a group rather than individuals

A

focus groups

49
Q

it involves may take place in natural setting or involves the researcher taking lengthy and descriptive notes of what is happening

A

observation

50
Q

this include recordable spoken or written words and observable body language, actions, and interactions

A

direct data

51
Q

it is generated by someone or something else, such as with documents or photographs reporting an event or an artistic rendition of an event or experience

A

indirect data