Behavioural Change Approach - Unit 3

Question 1

What is the aim of this approach?

Answer 1

To prevent avoidable diseases and dietary disorders

Question 2

What kind of approach is it?

Answer 2

Preventative

Question 3

What is it based on?

Answer 3

By providing info it will change beliefs, behaviour and attitudes

Question 4

What are the advantages of this approach?

Answer 4

Encourages personal change
Encourages responsibility
Straightforward message

Question 5

How does it encourage personal change?

Answer 5

Shows individual how to take action giving empowerment

Question 6

How does it encourage responsibility?

Answer 6

Sees health as the property of an individual

Question 7

How is straightforwardness a positive?

Answer 7

To encourage sensible life style choices to be made rather than a lot of complex information

Question 8

What are some of the negatives of this approach?

Answer 8

Difficult to measure change
Susceptible to outside influence
Emphasises diseases

Question 9

Why is it difficult to measure change?

Answer 9

May not occur for a long time after the health promotion activity or intervention

Question 10

How is an individual susceptible to outside influence?

Answer 10

Does not take account of cost of fruit and veg in 5 a day campaign

Question 11

Why is emphasising disease a problem?

Answer 11

Heavily focused on negativity such as if you do not exercise you will become obese