self-report design

Question 1

likert scales

Answer 1

one in which the respondent indicates their agreements
strongly agree….strongly disagree

Question 2

rating scales

Answer 2

respondents identify a value that represents their strength of feeling about a particular topic

Question 3

fixed-choice option

Answer 3

a fixed-choice option item includes a list of possible options adn respondents are required to indicate those that apply

Question 4

designing interviews

Answer 4

• standardisations to reduce the contaminating effect of interviewer bias

Question 5

ethics

Answer 5

confidentiality is important if the interview (or questionnaire) is dealing with personal or sensitive topics

Question 6

writing good questions

Answer 6

if respondents or interviewees are confused by the way questions are worded, this will have a negative impact of the quality of information received

Question 7

what to avoid - designing questionnaires, interviews

Answer 7

questions should not include too much jargon, be leading or use emotive language, be double-barrelled or include double-negatives