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NASM > chpt 2 > Flashcards

chpt 2 Flashcards

1
Q

The Four Ps of marketing include

A

product, price, promotion, and place

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2
Q

Continuing education courses are not just necessary for recertification but

A

they can teach fitness professionals how to work with niche populations and enable the expansion of a fitness business

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3
Q

most popular methods of earning CEUs

A

workshops or conferences or
completing online education programs

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4
Q

SWOT Analysis

A

Strengths
Weaknesses
Opportunities
Threats

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5
Q

SWOT Analysis: Strengths

A

Idenify the strengths and competitive advantages
including education, skills, abilities, or work experience with a specific population

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6
Q

SWOT Analysis: Weaknesses

A

Identify any and all weaknesses

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7
Q

SWOT Analysis: Opportunities

A

Identify the opportunities for developing new
professional skills or expanding into new business opportunities

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8
Q

SWOT Analysis:

A

Identify all of the threats that might impact a fitness professional’s business

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9
Q
A
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10
Q

Four Ps of marketing: Product

A
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11
Q

Four Ps of marketing: Price

A
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12
Q

Four Ps of marketing: Price

A
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12
Q

Four Ps of marketing: Promotion

A
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12
Q

Four Ps of marketing: Product

A

Communicating the benefits of using a product

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12
Q

Four Ps of marketing: Price

A

Identifying a competive price of the service

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12
Q

Four Ps of marketing: Promotion

A

Determining how the service will be promoted.

13
Q

Four Ps of marketing: Place

A

Selecting the place or method of distribution

14
Q

A total of ____ is required to renew the NASM-CPT
credential every 2 years

A

2.0 CEUs
1.9 CEUs from con􀆟nuing education
efforts and 0.1 CEU from renewing a CPR/AED certfication

NASM (14 decks)

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