1.4 Stakeholders Flashcards
(14 cards)
Stakeholder
a person or organization that affects or is affected by a business. Stakeholders are often classified as internal versus external, market versus non-market, or primary versus secondary
Internal stakeholder
a stakeholder who is internal to (inside) the business, such as an employee, a manager, or shareholders
External stakeholder
a stakeholder who is external to (outside) the business or organization, such as suppliers, customers, government media, or the community. They are not involved directly in the running of an organization.
Market stakeholders
those that the organization has a commercial relationship with (that is, “money changes hands”). Market stakeholders include groups such as costumers, suppliers and lenders.
Non-market stakeholders
stakeholders with which money does not change hands, like the media or the community
Primary stakeholders
those directly affected by or affecting the organization
Secondary stakeholders
they have an indirect relationship with the organization. E.g media, government or NGOs
examples of internal stakeholders
owners
shareholders
employees
managers
examples of external stakeholders
suppliers
costumers
banks
government
local community
pressure groups
media
what these internal stakeholders want:
shareholders
employees
managers
shareholders –> receive high dividends and high value of shares
employees –> job security, good levels of pay and working conditions, opportunities for promotion and pay rises
managers –> Want organization to do well and grow to ensure: considered for promotion, ensure their job security and be considered of bonuses for good performance
What do these external stakeholders want:
suppliers
costumers
banks
government
local community
pressure groups
media
suppliers –> want regular orders and for businesses costumers to pay on time
costumers –> low prices, high quality, good after sales service
banks –> Want firm to be able to pay its loan and interest repayments on time
government –> Make sure organization follows law, they pay the correct taxes, they provide employment for population
local community –> Wants business to provide jobs for local people and ensure environment is not harmed by noise or pollution
pressure groups –> Put pressure on business to minimize the impact of their activities on the environment or a common concern
media –> Focuses on the firm’s impact in terms of new stories
Conflict between stakeholders: employees and owners
Conflict: Owners/ Management cutting jobs in order to reduce production cost (survival/ profit maximisation)
Conflict: Workers are asking for better working conditions but the owners are not addressing or investing on this issue (not included in the budget plan) as they prefer to invest elsewhere
Conflict between stakeholders: Owners and government
The aims or views can be conflicted as the governments imposes rules and regulations to ensure safely and ethical behavior, while the owners may find it costly. Taxation is another area of conflict, for the owner it’s main objective is to minimize tax liability to retain more earnings, and for the government it’s objective is to collect enough revenue to fund public services. Also environmental regulations can be very expensive for owners since they have to buy new technology.
Conflict between stakeholders: Owners and local community
The community feared the project would contaminate water sources and destroy ecosystems.