UX Design Module4

Question 1

What does the First Ideation do?

Answer 1

The first ideation sets the stage, reassures the group, addresses the most prominent and urgent issues that deliver incremental innovation (and perhaps more!)

Question 2

What does the Second Ideation do?

Answer 2

The second ideation pushes the project’s boundaries, reaching for more significant innovation; it serves to put the current project in perspective, looking further down the road.

Question 3

What are some activities for the First Ideation?

Answer 3

• The Value Proposition
• The Walt Disney Strategy
• Brain Netting

Question 4

What are some of the activities for the Second Ideation?

Answer 4

• The Power of Ten
• Alter-Egos
• Crazy 8
• Futures Thinking–also called Strategic Foresight

Question 5

When should The Value Proposition be used?

Answer 5

The best time to use this activity is when your team responds/evolves better in a more structured way of finding solutions.

Question 6

What is the primary goal of The Value Proposition?

Answer 6

To identify any potential gaps in current or new Value Propositions.

Question 7

Who are the participants of The Value Propostion activity and how many participants?

Answer 7

Anyone on the project should participate (no external users need to participate) and there should atleast be 3-25 participants

Question 8

What supplies are needed for The Value Proposition Canvas?

Answer 8

Post-its, several printed user-profiles, and value proposition canvas.

Question 9

What are the 3 roles of The Walt Disney Method?

Answer 9

Creative, Realist and Critic

Question 10

What are the 2 different approaches of The Walt Disney Method?

Answer 10

Long application: over the course of the whole project from inception to delivery. Duration depends on the project.

Punctual application: to resolve a specific issue. Duration: 1-2 hours, according to needs.

Question 11

Who are the participants of The Walt Disney Method and how many participants?

Answer 11

Anyone on the project (no external users need to participate) and 3 - 12 participants

Question 12

What is the primary goal of Brain Netting?

Answer 12

To encourage participation from all team members.

Question 13

When should you use Brain Netting?

Answer 13

To gain input from remote team members and/or distributed teams.

Question 14

What is Brain Netting?

Answer 14

Brain Netting is a remote collective brainstorming activity carried out by participants using shared virtual tools.

Question 15

What is the purpose of the second ideation?

Answer 15

It Allows exploring further a given problem in a different way than in the first ideation, delivering innovative proposals. Disruptive innovation can happen at this point it also
considers the project from a wider perspective. It also reveals the mental model associated with this new perspective for the product or service for the workshop participants. The second ideation will ensure that the corrections are sustainable.

Question 16

What is the Power of Ten Technique?

Answer 16

This technique is a reframing method. We change one parameter of the project to consider the latter in a whole different lens.

Question 17

When should the Power of Ten Technique be used?

Answer 17

The best time to use this activity is when the team is not aware of internalized constraints that refrain them from considering the user experience beyond the obvious.

Question 18

Which participants and how many are involved in the power of ten technique?

Answer 18

Stakeholders, design team members, external users - all in equal parts and 6-24 participats (split into 3-4 person team)

Question 19

When should Alter Egos Activity be used?

Answer 19

The best time to use this activity is when your team is stuck on a problem or is generating stagnant ideas. What makes it fun is that it removes limitations on ideas.

Question 20

What is the goal of Alter Egos Activity?

Answer 20

To encourage a change of perspective

Question 21

What is the Alter Egos Activity?

Answer 21

The Alter Egos activity is a fun exercise where a small group of participants imagine how they would solve a given problem if their team were led by a famous character, fictional or real.

Question 22

What is the Crazy 8 Activity?

Answer 22

This creative and straightforward activity allows all participants to express and explore many of their ideas around a subject. Each participant will individually sketch eight (8) ideas in eight (8) minutes. It is a typical brainstorming technique, quickly delivering many ideas in a few broad strokes.

Question 23

What is the goal of the Crazy 8 activity?

Answer 23

Come up with a lot of ideas in a very short amount of time

Question 24

When should the Crazy 8 Activity be used?

Answer 24

Anytime during ideation

Question 25

What is futures thinking?

Answer 25

Futures Thinking is a structured way to consider the long-term perspective around an experience along with the methods and approaches used to do so.

Question 26

What is the goal of Futres thinking?

Answer 26

To validate mental models of users in the face of an expected long term innovation

Question 27

When should Futures thinking be used?

Answer 27

When your organization needs strategic foresight about an offer. Also, when the team needs to explore a new solution space (reframing in the short term, seeking radical or disruptive innovation)

Question 28

What supplies are needed for Futures thinking activity?

Answer 28

A well-structured foresight primer worksheet in three parts: sheet 1 analyses the past, sheet 2 analyses the present, sheet 3 projects into the future.

Question 29

What are the 3 parts of the Futures thinking activitiy?

Answer 29

Thinking about the future, structure activities in three parts: first, recalling past milestones and drivers related to the topic of study; second, list present trends; third, these lead to **futures ** scenarios (are the scenarios in continuation, in transformation, finding a new equilibrium, or collapsing?)