birmingham

Question 1

why does Birmingham need rebranding

Answer 1

• Birmingham is in need of rebranding because of its failures of the modernist project. This was a style of
  architecture responsible for making Birmingham the concrete, steel and glass city that it is

Question 2

why has Birmingham been in a spiral of decline

Answer 2

Birmingham used to be a highly industrial, with it being the home of the car maker rover. This meant many
saw the area as a heavy industry areas, dominated by TNCs. As a result there was a low number of people
moving into the area in both tourism and living. This lead to it being caught in a spiral of decline.

Question 3

what is the ‘Birmingham Smithfield project (birmingham)

Answer 3

cost 500 million
created 1000 houses and midland metro tramline

Question 4

what is the bullring shopping centre

Answer 4

shopping centre in birm
it cost £530 million and 8,000 new jobs attracting
35 million visitors in the first year.

Question 5

how has the Birmingham city council helped the bullring shopping centre

Answer 5

275 million

Question 6

who were some “key players” in rebranding birmingham

Answer 6

shop owners john lewis(opened up 35 million pound store )

Question 7

how has Westminster contributed to local to local growth

Answer 7

21.4 million given to the the cities on top of 375 million local growth budget

Question 8

when is Birmingham supposed to be connected to HS2

Answer 8

2026